2014 Best Practices Study

Analysis of Agencies with Revenues Between $10,000,000 and $25,000,000

Key Benchmarks

Carriers

Profile

Revenues

Average +25% Profit +25% Growth

Carrier Representation Personal Lines P&C National

Expenses

Profitability

13.0

17.7 14.3 32.0

14.0 10.9 24.9

Employee Overview

Regional

8.9

Total

21.8

Producer Info

Commercial Lines P&C National

Service Staff Info

29.9 17.8 47.8

28.0 24.1 52.1

37.0 22.0 59.0

Regional

Technology Insurance Carriers

Total

Group L&H / Financial

Appendix

Total Life, Health, Disability, LTC, Retirement Products, and Other

42.3

44.0

38.3

Carrier Appointments

Average

+25% Profit

+25% Growth

% of Total Commission & Fee Revenue Derived from Direct Versus Indirect Appointments INDIRECT Carrier Appointments 17.1% 13.7%

15.5% 84.5%

DIRECT Carrier Appointments

82.9%

86.3%

Use of Carrier Service Centers

Average

+25% Profit

+25% Growth

Service Center Use Total Personal Lines Commission placed in Carrier Service Center Total Commercial Lines Commission placed in Carrier Service Center

12.4%

13.6%

*

3.2%

10.6%

2.3%

2014 Best Practices Study

*Insufficient Data

Agencies with Revenues Between $10,000,000 and $25,000,000

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