Industry News
44
M
arch
2014
Lincoln Electric opens Brazil
automation facility
LINCOLN Electric Company has opened
a new automation centre of excellence
in Brazil. At the opening event, attended
by a large group of customers, supplier
partners and employees, a welcome
was extended by Reinaldo Nogueira,
mayor of the city of Indaiatuba, who
stressed the importance of creating an
environment for businesses to grow
and in which their employees could feel
comfortable making their home. The
5,000m
2
facility includes demonstration,
integration, training and office space.
The training lab has six robot systems,
as well as a station for orbital welding
process development and system
instruction. There are eight additional
demonstration systems for robotic and
mechanised applications. Classroom
instruction can hold up to 40 students in
two classrooms.
The keynote presentation defining
Lincoln Electric’s automation strategy
was delivered by George Blankenship,
president of Lincoln Electric’s North
American operations. He stated that the
company recognises that its customers
must deliver higher productivity and
improved quality to remain competitive.
“Our responsibility to our customer
must be more than just a provider of
product,” Mr Blankenship said. “Their
expectations of us are greater today
because they have escalated demands
from their customer. When we can
improve their welding and fabrication
process, we become a partner rather
than a vendor.”
Lincoln Electric has strategically
grown its automation solutions offerings
in recent years, both organically and
through acquisition. It has grown its
portfolio to include pre-engineered
robotic systems, CNC plasma cutting
and controls, fixturing and tooling,
engineered
line
builds,
robotic
integration, laser systems, weld fume
control and fire prevention.
Lincoln Electric Company
– USA
Website:
C O N T R A S T
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Tel. ++39 0421 271699
Via Umbria, 15
30026 Portogruaro - VE - Italy
Fax ++39 0421 770571
INSIDE
SCARFING TOOLS
Metalube
expands
LUBRICANTS specialist Metalube has
increased its presence in China by
appointing Maurice Ngai as general
manager. Mr Ngai brings to the company
a wealth of knowledge and experience
in the lubricants sector, gained from
over 15 years with ITW Rocol.
Metalube Ltd
– UK
Website: