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MCCRIMMON STATION AREA

Planning Process |

11

The Town held three public workshops in the spring

and fall of 2012 to share background information

and receive input as part of the planning process.The

Town advertised the workshops through postcard

mailings to every address in Morrisville, as well

as through e-blasts, website announcements, and

outdoor banners.The Town sent out press releases

in advance of the workshops, and two articles on the

project appeared in the

Cary News

.

The workshops focused on Transportation, Market

Analysis, Housing, and Design issues. Each session

included poster displays, expert presentations, small

group discussions, electronic keypad polling with

instant audience feedback, and lots of opportunities

for input. Project staff also posted surveys online

after the second and third workshops to facilitate

input from stakeholders who couldn’t attend the

meetings. In addition to the workshops, project staff

also held three focus groups with agency staff and

other organizational stakeholders to get their input

on this important regional project.

In these ways, the Town advertised the planning

process, involved the public, shared information, and

received stakeholder feedback.The measures used are

in substantial accordance with guidance published by

the Federal Transit Administration (FTA) on how

to conduct public outreach for TOD projects.

1

The

input received on the different development concepts

and features was used to help craft a “preferred”

conceptual design for the McCrimmon transit-

oriented development.

Subsequent sections in this plan provide more

background information on the study area and

describe the results of the planning process. Part 3

of this plan summarizes the existing conditions of

the study area and the technical analysis conducted

for the project. Part 4 outlines the goals and

objectives identified during the planning process.

Part 5 describes the resulting concept design for the

McCrimmon TOD. Together, Parts 4 and 5 establish

the Town’s official policy on how land should be used

in this part of the community. Part 6 then details an

action plan for achieving this community vision and

supporting the creation of a vibrant northern center

of activity linked to high-quality transit service.

1

Reconnecting America and the Center for Transit-Oriented Development, “Station Area Planning: How To Make

Great Transit-Oriented Places,” February 2008. Page 17.