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Morgan Hill, California

43

Zucker Systems

Figure 4

Relationship Between Demand and Resources

In establishing performance standards, it is important to specify the degree to which

the City is expected to attain the desired level of performance. Frequently we see

jurisdiction initially establish a goal of achieving their performance standard on

average (50% of the time). You will note in the table above that we are

recommending performance measure targets be established based on the ability to

achieve these results 90% of the time.

29.

Recommendation:

The Performance standards to be developed should be

established to measure compliance based on achieving the result at least

90% of the time.

For all of the benefits we see in establishing performance standards, an inherent

shortcoming is the potential for performance standards to be entirely focused on

achieving quantitative goals. To be effective, a performance standard must include

both quantitative and qualitative components. A common scenario we observe is that

increases in service demands are initially met with the abandonment of qualitative

measures. These steps typically take the following form:

Elimination of both in-house and external staff training;

Elimination of staff meetings;

Elimination of quality control auditing programs;

Assignment of supervisors and managers to perform staff work;

Elimination or reduction in records management efforts;

Information on public handouts and website becomes outdated; and

Most phone calls go to voice mail and are not retrieved in a timely manner.

This is not an all-encompassing list, but rather examples of how the qualitative

component of a performance standard can be eroded unless specific steps are taken to

ensure that such components don’t become sacrificed in the process of achieving “the

numbers”.

Fluctuating

Demand for

Services

Performance

Standard

(Constant)

Fluctuating

Availability of

Resources