33 / 104
33
•
Stage 1:
Preparing Your
Business, which looks at
understanding trade in
services, assessing
export-readiness and
developing an export plan;
•
Stage 2:
Conducting Market
Research for sectors and gathering
market intelligence;
•
Stage 3:
Developing a Marketing
Strategy including starting
marketing plan, developing an
online strategy and winning
business; and
•
Stage 4:
Entering the Market,
which reviews market
entry options, financing, getting
paid, contracting and legal aspects
associated with exporting services.
Building on the initial development of
the SGG Train-the Trainer exercise held
in Barbados in 2014, sessions were
delivered by trained members of the
national coalitions and the Caribbean
Network of Service Coalitions (CNSC)
who also received their Trainer
Certification.Onemajoroutcomeof the
training was the development of a draft
export plan by the participating firms.
In addition to the aforementioned,
Caribbean Export has supported
the delivery of a number of training
exercises/workshops to 500 regional
entrepreneurs as highlighted in the
following table. Caribbean Export also
organises and implements Study Tours,
Forums and Trade Missions to provide
both SMEs and BSOs with the opportunity to visit newmarkets in order to benefit
from inmarket research, networking, and learn the best practices from some of
the most productive businesses and organisations regionally and internationally.
Under the 10th EDF RPSDP, 1318 public and private sector firms have participated
in these initiatives as highlighted above.
Management Consulting Business Symposium
During the period under review, Caribbean Export provided support to the
management consulting industry in the form of an annual Business Symposium.
A significant feature of this initiative has been the B2B meetings between
CARIFORUM and European management consulting practitioners and firms.
This staging is indicative of the focus on increasing the trade in services as
anticipated under the CARIFORUM-EU EPA. The country spread of European
TRAININGS/WORKSHOPS DELIVERED TO FIRMS UNDER 10TH EDF RPSDP
TRAINING/WORKSHOP
NO. OF
PARTICIPANTS
Audio Visual Screenwriting Workshop
BSO Benchmarking Assessment Training
Caribbean Spa and Wellness Service Providers Workshop
CICMC Professional Development Training
Construction Sector Workshop
Copyright and CoSIS Workshop
Cr8 Songwriters Workshop
Dispute Settlement Training
EPA Regional Media Workshop
Essential Oils Workshop
Export Marketing
ICT Advisors Training Programme
International Quality Standards Workshop
International Trade Centre Trade Training
Regional Workshop on Quality Manuals for Spas
10
5
33
55
30
15
15
3
26
21
94
26
25
11
20
ENHANCING COMPETITIVENESS
AND PROMOTING INNOVATION