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Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Staff Service Info
Technology
Insurance Carriers
Appendix
30
Analysis of Agencies with Revenues Between $1,250,000 and $2,500,000
2011 Best
Practices Study
Agencies with
Revenues Between
$1,250,000 and
$2,500,000
Revenue by Account Size
(as measured by Comm. & Fees – not premium)
Average
+25% Profit
+25% Growth
Commercial P&C
Total Commissions & Fees in Book
$888,570
$980,444
$1,021,122
Greater than $25,000
% of Book
19.0%
22.9%
17.0%
# of Accounts
5.2
7.3
5.3
Total Revenue
$249,531
$336,730
$259,993
Revenue per Account
$48,229
$45,918
$48,759
Between $10,000 and $25,000
% of Book
16.4%
18.8%
15.1%
# of Accounts
11.6
14.9
11.3
Total Revenue
$176,954
$237,470
$173,962
Revenue per Account
$15,292
$15,984
$15,463
Between $5,000 and $10,000
% of Book
13.0%
13.0%
12.5%
# of Accounts
19.9
20.6
18.6
Total Revenue
$140,489
$164,082
$144,159
Revenue per Account
$7,062
$7,976
$7,740
Less than $5,000
% of Book
51.6%
45.2%
55.3%
# of Accounts
1,219.0
1,123.1
1,317.2
Total Revenue
$537,372
$570,393
$565,019
Revenue per Account
$441
$508
$429
(as measured by Comm. & Fees – not premium)
Average
+25% Profit
+25% Growth
Group L&H/Financial
Total Commissions & Fees in Book
$115,384
$47,008
$45,382
Greater than $25,000
% of Book
16.9%
18.3%
7.3%
# of Accounts
2.7
*
*
Total Revenue
$110,738
*
*
Revenue per Account
$41,527
*
*
Between $10,000 and $25,000
% of Book
22.9%
4.8%
5.6%
# of Accounts
6.7
*
*
Total Revenue
$99,732
*
*
Revenue per Account
$14,960
*
*
Between $5,000 and $10,000
% of Book
16.2%
12.4%
9.1%
# of Accounts
7.6
*
*
Total Revenue
$52,995
*
*
Revenue per Account
$6,988
*
*
Less than $5,000
% of Book
44.0%
64.5%
77.9%
# of Accounts
177.4
43.3
44.0
Total Revenue
$95,839
$68,226
$53,018
Revenue per Account
$540
$1,577
$1,205
*Insufficient Data