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37

CONSTRUCTION WORLD

JANUARY

2016

TRUCKING

service manager. “We have examined technical competitiveness of

‘cheaper’ parts on the market and find disturbing differences. Take an

Isuzu genuine clutch assembly for example – the genuine Isuzu truck part

has 17 differing components while the ‘copy’ clutch consists of only nine

components that reduce clutch performance, reliability and durability.”

Morgan conclude: “Major wearing Isuzu truck parts have been

subjected to price alignments that make the choice for a genuine Isuzu

truck part a ‘no-brainer’ – it’s worth investigating.”

The key to a sustainable ‘Enterprise’

Service is a word that describes customer needs well beyond the gates

of an OEM. Service is an aftermarket ‘Enterprise’ activity – it’s all about

how customers use a truck and achieve lowest total cost of ownership.

Service is about monitoring truck applications from cradle to grave and

The KANU acquisition will see Isuzu Trucks

change from being a typical commercial OEM

to an enterprise type of business that has

the capacity to initiate and build products

according to client specifications.

variable warranties that Isuzu Truck SA

is now introducing as a new and innova-

tive value to operating an Isuzu truck.

Uren offers a final and powerful

vision of where this new concept of

‘Enterprise’ is heading – “Isuzu Trucks’

franchise culture ... is to offer customers

the best ‘Aftersales’ experiences and in

doing so we sell trucks.”