41 / 258
ncss the more work you ought to do to keep it up.
Success only comes after great effort, and is main
tained by vigilance. There is such a thing as luck
in business, but the man with good luck will' be the
man who is capable and a hard and consistent
worker. In the saloon business the lucky man is the
one who starts right, who knows what to do, when
to do it, and who devotes his whole time and atten
tion to the place that returns him—or is supposed to
return him—a profit. He must be honest, obliging,
polite, conscientious, a hard worker and a business
man. Times have changed, and the saloon-keeper
of twenty-five or thirty years ago would not succeed
if he started to-daj'. He takes the money of the
public and be must cater to it. He gives value re
ceived, of course, but that must not be all.
Many of the best saloon men in the country will
not allow cards or dice in their establishments, and
there is no doubt but that there are some places in
which there would be a decided falling off of trade
were those inducements to be eliminated, but only
because that particular trade had been educated to
expect them. It is bad policy at the best, and they
should be dispensed with whenever it is possible.
The average drinking man wants to be ser,ved
promptly and well. He wants to be treated properly
and with consideration—not necessarily servility—
and to feel that he is getting the worth of his money.
Don't let any man go away dissatisfied, even if you
41