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52

CONSTRUCTION WORLD

MAY

2016

EQUIPMENT

It is easy to understand why Isuzu Truck South Africa has adopted

a forward-thinking approach by selling genuine replacement parts

to truck owners at a fraction of the cost, so they do not consider

‘pirate’ aftermarket components as a cheaper option.

Isuzu Truck South Africa understands that it is a business imperative

to ensure that, despite the rise in cost of living and competing needs, new

and existing Isuzu customers have access to replacement parts that ensure

optimal performance, longevity, safety and proper functioning of their Isuzu

Trucks. The company is alive to the prevailing mindset among truck owners

that genuine replacement parts come at a higher price compared to ‘pirate’

aftermarkets parts, leading many opting for the latter.

However, it is trite that though using ‘pirate’ aftermarket parts may

seem like the ‘easy way out’, it in fact is a more expensive and higher risk

alternative when considering the stress that comes with the fact that they

have a shorter lifespan as they are not tested for reliability and durability.

To that end, Isuzu Truck South Africa managed to stock up Original

Equipment Manufacturer (OEM) parts in bulk directly from Isuzu headquar-

ters in Japan, thus tapping into substantial discounts, which are passed on

directly to customers. This was made possible by the company’s recent

growth and success as South Africa’s top-selling chassis-cab, forward-con-

trol configuration truck, excluding panel vans, and heavy busses for both

2013 and 2014.

The advantage of having Isuzu genuine OEM parts fitted in the truck in

the event of a breakdown is that the same parts that were used to build the

truck are fitted, thus prolonging the life cycle of the vehicle.

Added benefits include the comfort that the Isuzu Trucks genuine OEM

parts come with a 12-month warranty. Moreover, if fitted by a qualified and

Retail Motor Industry Organisation (RMI) approved technician, the truck

owner is assured of backup and assistance by Isuzu in the event of a break-

down or malfunction of the part. Isuzu parts automatically facilitate access

to a wide variety of backing, such as national dealer support with a parts

warehouse stocking over 16 000 parts, and a dealer group offering the suste-

nance to facilitate a seven-day-a-week backup process and peace of mind.

In this regard, there is no better investment than in genuine OEM parts.

Since they are designed to fit and perform to factory specifications, the

lifespan of the Isuzu truck is increased, whilst in the long run the owner

saves a significant amount of money in reduced downtime and by avoiding

the need for constant replacement of parts.

By ensuring that it sells quality products that ensure and promote the

longevity of its brand, Isuzu Truck South Africa has all but put paid to the

debate about the use of ‘pirate’ aftermarket parts over genuine OEM parts

due to price difference.

Isuzu Truck South Africa’s customer-centric and forward-looking

approach has ensured best value for money for truck owners, as the

company has negotiated an innovative option for all customers to have

access to a genuine OEM part at an alternative price structure with no effect

to the quality of the part or its engineering.

“Isuzu Japan has assisted Isuzu Truck South Africa in manufacturing an

alternative part using the same stringent engineering and product reliability

code with a reduced cost base to extend our cost of ownership to Isuzu

customers,” said Wayne Morgan, the general manager: aftersales & parts of

Isuzu Truck South Africa.

“Isuzu parts and components are created and tested according to the

manufacturers’ specification and high standards; genuine OEM items are

guaranteed to be high quality. Having parts that are made specifically for

your Isuzu means that they fit very well into your truck. This means that

not only are the parts safer, and thus make your truck safer, but they last

longer. The Isuzu genuine OEM parts are guaranteed to be compatible with

Isuzu trucks and to perform according to factory specifications, especially

where the trucks require cargo-bodies and equipment to complete the unit.”

More than being a genuine Original Equipment Manufacturer activity, it

requires a cutting-edge ‘Enterprise’ approach.

An effective ‘war against pirate parts’ is no longer a matter of choice

but has become a matter of business survival and economy of scale for the

thousands of Isuzu truck owners. Whereas mainstream vehicles tend to be

an emotional purchase, Isuzu’s high-value trucks are a business concern

with a commercial impact aimed at generating revenue for their owners.

“After many years of working with Isuzu Japan and several visits to

the product and engineering division as well as various production plants,

including engine component facilities, I can, without hesitation, advise that

no component, however small and seemingly insignificant, is approved

without stringent tests and reliability facts,” said Morgan.

>

GENUINE PARTS AT

REDUCED COST

The advantage of having Isuzu genuine

OEM parts fitted in the truck in the event

of a breakdown is that the same parts that

were used to build the truck are fitted, thus

prolonging the life cycle of the vehicle.

Engine throttle speed is controlled by

simply using a rotary dial. Setting this dial to

Auto Shift activates two additional forward

gear speeds and one in reverse.

“Auto Shift enables the machine to

automatically down shift to the most effi-

cient gear based on load,” adds Naicker.

“This contributes to improved fuel savings

and increased productivity by selecting the

most efficient gear based on the variable

blade loads experienced.”

Heavy-Duty Sealed & Lubricated track

will be available on all configurations, with

SystemOne™ offered as an option for the

XL and LGP variants.

The operating weight on the standard

D6R2 ranges between 18 984 and 19 448

kg (depending on attachments), the XL

version from 19 914 to 19 969 kg, and the

LGP unit at around 21 661 kg.