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— 49 —

13. THE OPENING OP A NEW PLACE.

The most important thing to he looked after in

opening a new place is its location. The more prom

inent the position, the more benefit you will derive

from it, and the easier it will be for you to obtain trade.

The next step is for you to obtain as long a lease as

possible, provided you have faith in your projected

enterprise. Don't start in on a slrort lease. The

chances are too great against you. Just at the period

your business has become successful, your lease for

a short term may have expired, and the landlord may

refuse to renew the lease or raise your rent to such

an exorbitant figure that there would be little oppor

tunity left you for profit.

Be sure and have the ordinary clause that would

prevent you from sub-letting or selling your business

omitted from the lease contract.

The opportunity

might be offered you to sell your business at a fancy

price, and you want to be in position to do as you

please, if possible, without asking your landlord's con

sent. Still, always try to be on good terms with him.

It should also be definitely stated in the lease who

pays the taxes, water tax and insurance, and .who is

responsible for repairs. You may otherwise find many

extras added to the rent you have supposed covered

the entire expense to you.

Furthermore, the tenant should ascertain whether

the building has been condemnedor whether the Board

of Health has any cause of action against the premises,

or whether there is anything in the neighborhood

detrimental to the success of a respectable business.

Above all, be certain before you sign a lease whether

the Board of Excise or the proper authorities will

license the place.

The next step is to fit up the rooms or building in

a style suitable to the neighborhood. If it is a superior

one, your furnishings must necessarily be elegant and