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37

60-room boutique hotel with a market hall

(site 2), an 83-unit market rate apartment

project with retail (site 9), and a 271-space

public parking structure (site 8). Sites 10,

11 and 12 represent the $6 million in new

park investment in Downtown.

By continuing to nurture Downtown’s

transformation, the City can support the

Downtown’s role as a community gathering

space, attract new visitors and investment,

and grow property values and sales tax

revenues. As part of fostering a mixed-use

Downtown, however, the City must

consider how to successfully accommodate

increased densities and mixed-use

development in a historically suburban,

auto-oriented environment.

New mixed-use development should be

designed with adequate visibility, parking,

and access to make it competitive. In some

cases, it may be easier and more cost

effective to design horizontally integrated

mixed-use projects (with retail adjacent to

housing) rather than requiring residential

over commercial space. In addition, given

the increasingly competitive retail

environment, the City must be realistic

about the amount of retail that can be

supported in the Downtown and the types

of locations that are most likely to attract

tenants.