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52

How do we encourage medical offices and

facility investment?

EXPAND LOCATIONS

FOR MEDICAL USES

The main tools the City has to regulate land

development are the General Plan and the

Zoning Code. These tools support medical

uses through ease and clear rules for

development. The City should

Ensure

General Plan & Zoning Code Allow for a

Range of Medical Uses (Action #32).

ACTIVELY PROMOTE LOCATIONS

FOR MEDICAL USES

The City should

Identify & Market Pre-

Zoned Medical Sites (Action #33)

to clearly

outline pre-approved locations for medical

services. Similar to the Auto Dealer

Incentive Policy. This direction clearly

announces that the City wants these uses in

the community and eases their ability to

locate.

To create awareness of new zoning

regulations the City should

Increase

Outreach and Medical Service Providers

(Action #34)

and

Create & Implement a

Targeted Marketing Campaign (Action #35).