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Reverses
Use reverse type to call out
elements of the page
Use reverse type (white letters against a solid back-
ground) to add emphasis to headlines and short blocks
of copy.
New annex increases hospital services
Avoid the use of small type in reversed areas. Small type
is difficult to read when set in reverse.
New annex increases hospital services
Large reverse type is easier to read.
New annex increases hospital services
Use reverse serif typefaces with discretion, as the fine
serifs tend to fill in when printed.
New annex increases hospital services
Due to the uniformity of their strokes, the sans serif
typefaces are easier to read when reversed. Otherwise, it
will be difficult for readers to read your words.
ADD EMPHASIS WHERE NEEDED
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