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Section 5: Regional Overview & Case Studies | May 2017
Sports Market Business Strategy – Morgan Hill, CA
PAGE 57
Table 5-2
Outdoor Field Pricing Matrix
Complexes within 200 miles of Morgan Hill
Business
Location
Fields
Surface Type
Publicly/Privately
Owned
Field Rental/(HR) *
Lights
Rental/(HR)*
Gate
Fee
Parking
Fee
Distance
from Morgan
Hill (miles)
Twin Creeks Sports Complex
Sunnyvale
10
Multipurpose turf fields
Private
$88
$65
$6
33
Grass Fields
$25
$18
Synthetic Fields
$92
$90
Ken Mercer Sports Park
Pleasanton
9
Multipurpose fields
Public
$20
$15
-
-
46
Rancho San Ramon
San Ramon
4
Grass Fields
Public
$79
$33
-
-
55
Grass Fields
$25
Synthetic Fields
$32
$24
$200-400 per tournament
Fresno Regional Sports Complex
Fresno
9
Soccer Fields
Public
$25
$35
-
$4
131
Bartholomew Sports Park
Elk Grove
4
Synthetic Turf Fields
Public
$75
$23
133
Elk Bayou Soccer Complex
Tulare
5
Multipurpose fields (4 lighted)
Public
$12
$25
-
-
173
Grass Fields
$37
Turf Fields
$55
Grass Fields
$22
Syntehtic/Turf Fields
$61
Privately-Owned Faciltiy
*Average Hourly Rate
Sources: Relevant Facilities, Johnson Consulting
-
-
Morgan Hill Outdoor Sports Center
Morgan Hill
$35
7
6
-
11
-
38
10
Central Park Soccer Complex
Fremont
Public
-
$15
-
$6
99
-
$5
-
-
Ceres River Bluff Regional Park
Ceres
Soccer Fields
110
Mary Grogan Park - Soccer Complex
Modesto
Public
Public
$5
-
Soccer Complex Average
-
8
Public
$35