STORYBOARD
2 sec.
SFX:
Typical Christmas music
Opening clip:
Image of outside of house
– Christmas lights and tacky decorations
out front.
2 sec.
Zoom In:
Camera slowly focuses on
window, then family inside window.
3 sec.
SFX:
Football Game on TV out of frame
Close Up: Couple sitting on couch in tacky
sweaters looking irritated.
4 sec.
PAN LEFT:
Shows in-law on couch next
to couple,nagging and waving her finger
disapprovingly.
3 sec.
ZOOM OUT:
Shows entire couch of
unenthused individuals, husband rolls
eyes and clicks remote as crazed child
runs across the frame.
3 sec.
WIDE:
Now the whole living room in
in the frame and you can see into the
kitchen, where there is smoke coming
from the stove.
Narrator (OS):
Don’t let the holidays hit
you all at once. Leave the big hits for the
players on the field while you watch the
Birmingham Bowl.
7 sec.
FADE:
Dad, Mom, and son sitting in the
stands. All smiling, cheering, etc.
Narrator (OS):
The only person who will
have to worry about something being
poured over their head is the winning
coach receiving a Gatorade shower.
6 sec.
Cut to:
Outside of Legion Field with logo
somewhere.
Narrator:
Come join us at historic Legion
Field for the 12th Annual Birmingham
Bowl. Visit
BirminghamBowl.comfor
more information.
MOHAMED MARKETING
BIRMINGHAM BOWL
CAMPAIGN PLAN 2017
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Storyboard