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Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Staff Service Info
Technology
Insurance Carriers
Appendix
102
Analysis of Agencies with Revenues Between $10,000,000 and $25,000,000
2011 Best
Practices Study
Agencies with
Revenues Between
$10,000,000 and
$25,000,000
Revenue by Account Size
(as measured by Comm. & Fees – not premium)
Average
+25% Profit
+25% Growth
Commercial P&C
Total Commissions & Fees in Book
$8,960,729
$9,335,888
$8,908,215
Greater than $25,000
% of Book
43.4%
45.1%
54.2%
# of Accounts
63.1
53.6
60.6
Total Revenue
$4,290,012
$5,341,241
$5,426,918
Revenue per Account
$78,100
$135,224
$140,068
Between $10,000 and $25,000
% of Book
17.2%
14.0%
16.8%
# of Accounts
100.2
94.1
96.7
Total Revenue
$1,587,115
$1,468,617
$1,494,218
Revenue per Account
$15,839
$15,603
$15,457
Between $5,000 and $10,000
% of Book
10.7%
8.4%
10.8%
# of Accounts
138.6
122.4
130.8
Total Revenue
$984,350
$887,251
$962,984
Revenue per Account
$7,103
$7,250
$7,364
Less than $5,000
% of Book
28.4%
33.1%
18.3%
# of Accounts
6,052.6
13,562.7
1,791.7
Total Revenue
$2,540,439
$3,087,485
$1,627,087
Revenue per Account
$420
$228
$908
(as measured by Comm. & Fees – not premium)
Average
+25% Profit
+25% Growth
Group L&H/Financial
Total Commissions & Fees in Book
$3,385,862
$3,298,932
$3,995,152
Greater than $25,000
% of Book
53.5%
41.7%
49.8%
# of Accounts
30.9
26.0
32.1
Total Revenue
$1,981,792
$1,768,817
$2,236,899
Revenue per Account
$64,123
$68,031
$69,631
Between $10,000 and $25,000
% of Book
20.3%
20.5%
19.8%
# of Accounts
46.2
49.9
51.0
Total Revenue
$729,523
$761,001
$792,172
Revenue per Account
$15,786
$15,258
$15,533
Between $5,000 and $10,000
% of Book
10.5%
13.3%
11.3%
# of Accounts
51.8
76.1
69.1
Total Revenue
$377,868
$563,119
$506,759
Revenue per Account
$7,301
$7,396
$7,331
Less than $5,000
% of Book
15.6%
24.5%
19.1%
# of Accounts
816.4
1,263.1
652.5
Total Revenue
$545,410
$909,853
$859,696
Revenue per Account
$668
$720
$1,318