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Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Staff Service Info
Technology
Insurance Carriers
Appendix
54
Analysis of Agencies with Revenues Between $2,500,000 and $5,000,000
2011 Best
Practices Study
Agencies with
Revenues Between
$2,500,000 and
$5,000,000
Revenue by Account Size
(as measured by Comm. & Fees – not premium)
Average
+25% Profit
+25% Growth
Commercial P&C
Total Commissions & Fees in Book
$2,198,609
$2,652,085
$2,163,926
Greater than $25,000
% of Book
33.0%
46.6%
42.9%
# of Accounts
12.3
15.7
13.3
Total Revenue
$746,585
$1,236,508
$929,221
Revenue per Account
$60,769
$78,926
$69,692
Between $10,000 and $25,000
% of Book
17.0%
15.2%
17.9%
# of Accounts
25.3
28.0
27.7
Total Revenue
$374,357
$404,222
$387,216
Revenue per Account
$14,826
$14,436
$13,996
Between $5,000 and $10,000
% of Book
14.8%
14.4%
13.5%
# of Accounts
47.4
56.1
42.7
Total Revenue
$325,607
$381,981
$291,807
Revenue per Account
$6,875
$6,808
$6,839
Less than $5,000
% of Book
35.1%
23.7%
25.7%
# of Accounts
1,179.0
1,359.5
696.3
Total Revenue
$794,879
$708,046
$555,683
Revenue per Account
$674
$521
$798
(as measured by Comm. & Fees – not premium)
Average
+25% Profit
+25% Growth
Group L&H/Financial
Total Commissions & Fees in Book
$399,345
$235,451
$519,698
Greater than $25,000
% of Book
31.8%
20.8%
36.7%
# of Accounts
3.7
1.7
5.2
Total Revenue
$184,312
$57,037
$266,785
Revenue per Account
$50,496
$34,222
$51,305
Between $10,000 and $25,000
% of Book
20.6%
20.2%
19.4%
# of Accounts
6.6
4.6
6.6
Total Revenue
$99,534
$66,736
$100,615
Revenue per Account
$15,119
$14,508
$15,311
Between $5,000 and $10,000
% of Book
15.0%
14.2%
16.5%
# of Accounts
9.9
5.3
12.4
Total Revenue
$66,957
$33,471
$85,601
Revenue per Account
$6,774
$6,332
$6,887
Less than $5,000
% of Book
32.5%
44.8%
27.5%
# of Accounts
198.6
100.0
233.6
Total Revenue
$129,831
$105,423
$142,921
Revenue per Account
$654
$1,054
$612