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October/November 2016

T

his is the first local plumbing

App linked to both the Plumb-

ing Industry Registration Board

and Certificate of Compliance sys-

tem, as well as providing access to

all the tools and products required.

The App includes installation guides

from leading manufacturers such as

DPI Plastics was recently launched at

Plumbdrain Africa 2016, co-located

at Interbuild Africa, at Expo Centre

Nasrec in Johannesburg.

DPI Plastics Marketing Manager

Martine Goodchild revealed that the

manufacturer will be launching its

own iOS/Android technical Appwithin

the next twomonths. This reflects the

growing importance of digital plat-

forms such as smartphones versus

the traditional way of conducting

business.

“Africa, for example, has a 90%

smartphone penetration rate, to-

gether with a significant youth bulge,

with 70% of the population under

25. When our website became mobi-

responsive in November 2015, the

number of new visitors quadrupled,

testament to how business is being

conductedmore andmore via smart-

phone,” says Goodchild.

Other developments at DPI Plas-

tics include various capital-intensive

projects to boost the quality and

productivity at its Johannesburg

and Bellville manufacturing facili-

ties. These include an ongoingmould

replacement programme in Johan-

nesburg. The programme has seen

the production of a brand-newmould

for 50mmbendpipe fittings. DPI Plas-

tics has also taken delivery of its new

P-trap mould from Portugal, in addi-

tion to adding a second large-bore

extrusion line at its Johannesburg

manufacturing facility. This follows

on fromthe installation of the original

Krauss Maffei 630 mmbore extrusion

line in 2013.

“Plumbdrain Africa 2016 is an

important platform for us to connect

with our customers to showcase our

Plumbing industry App

Leading producer of PVC and HPDE water reticulation, drainage and

pipe fitting systems, DPI Plastics, have incorporated installation guides

on the new APP Plumber.

comprehensive product range, in

addition to some new innovations

such as our latest apps,” concludes

Goodchild.

DPI Plastics is a member of IOPSA

which, in turn, is affiliated to the

World Plumbing Council (WPC).

The company is a leading manu-

facturer of PVC and HDPE water

reticulation and drainage pipe and

fitting systems, with two ISO 9001

certified South African factories, one

in Johannesburg and the other in

Cape Town.

X

ylem Water Solutions

South Africa, recently

announced the ap-

pointment of its new mar-

keting manager; Lorraine

Smart. Smart has decades

of experience in the

sector and is set to

bring her unique

skillset and in-

dustr y know-

h ow t o t h e

role to further

expand Xylem

Wa t e r So l u -

tions’ reputation as a global thought-

leader. Lorraine Smart is not the

kind of woman who does not leave

an impression. It was her candid

approach coupled with her wealth of

experience that made her stand out

among several incumbents in their

bid to win the position of marketing

manager at Xylem Water Solutions

South Africa.

Pierre Fourie, Managing Director

of Xylem Water Solutions South Af-

rica said, “We needed someone who

could pick up the reigns and run in

this fast-paced and demanding role.

We are fortunate to have found some-

one as versatile and experienced as

Lorraine.”

Smart brings extensive experience

of two of Xylem’s globally renowned

brands Flygt and Lowara to the role

along with strong business acumen

and a no-nonsense approach to

Xylem’s new Marketing Manager

News

Bathrooms, Kitchens & Plumbing

excellent results. A new era of stream-

linedmarketing efficiency lies ahead

for XylemWater Solutions lies ahead

with Lorraine Smart at the helm.

Xylem is a leading global water

technology provider, enabling cus-

tomers to transport, treat, test and

efficiently use water in public utility,

residential and commercial building

services, industrial and agricultural

settings.

The company does business in

more than 150 countries through a

number of market-leading product

brands, and its people bring broad

applications expertise with a strong

focus on finding local solutions to the

world’s most challenging water and

wastewater problems.

Lorraine Smart