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INFORMS Philadelphia – 2015

465

2 - What Can Merger and Acquisition (M&A) do for

Healthcare Services?

Yujiun Tsai, Texas A&M University, 3131 TAMU, College Station,

TX, United States of America,

yjt2009@tamu.edu

We would like to explore the rationalization of hospitals using M&A to

differentiate themselves through services, quality measures, and customer

satisfaction.

3 - The Impact of Knowledge Sharing on Healthcare Risk

Management Performance

Mecit Can Emre Simsekler, Research Associate, UCL School of

Management, UCL, Gower Street, London, WC1E 6BT,

United Kingdom,

e.simsekler@ucl.ac.uk

, Bilal Gokpinar

Considering two key components of knowledge sharing among healthcare

personnel, (i) codified in the form of written documents and (ii) tacit with

behaviors and daily practices, we examine how knowledge sharing capabilities in

healthcare settings translate into risk management performance. We employ a

unique dataset from the NHS acute trusts in England to investigate our

hypotheses.

4 - Infectious Disease Outbreak Response Strategies for Ebola

Neil Desnoyers, Instructor, Saint Joseph’s University, 133 Green

Valley Rd, Upper Darby, PA, 19082, United States of America,

ntdesnoyers@gmail.com

High viral-load Ebola patients cause an outsize proportion of all transmissions.

Outbreak response strategy should include the construction and/or use of

permanent, temporary, and/or mobile healthcare facilities, simultaneously. I

investigate the use of information on the requirements of high vs. low viral-load

Ebola patients. I discuss optimal healthcare facility use to inform Ebola outbreak

response and facility deployment strategies, thereby achieving maximum benefit

at minimum cost.

WD38

38-Room 415, Marriott

Optimization Combinatorial III

Contributed Session

Chair: Pascal Rebreyend, Senior Lecturer, Högksolan Dalarna,

Rödavagen, Falun, 79188, Sweden,

prb@du.se

1 - The J-set and Successive Mccormick Relaxations for Polynomial

Programming Problems

Evrim Dalkiran, Wayne State University, 4815 4th St.

MEB # 2149, Detroit, MI, 48202, United States of America,

evrimd@wayne.edu

We analyze the relative strength and tractability of the two linear programming

relaxations obtained by the J-set of constraints constructed for the original

polynomial formulations and the McCormick relaxations constructed for

equivalent quadratic formulations via successive quadrification scheme. We

propose a hybrid algorithm that judiciously selects among the J-set relaxation and

the McCormick inequalities based on the problem’s structural characteristics.

2 - Symmetry: What LP Can Learn from MIP

Roland Wunderling, IBM, Annenstrasse 9, Graz, Austria,

roland.wunderling@at.ibm.com,

Jean-francois Puget

Symmetry has long been exploited in the solution of mixed integer programs.

While LP does not suffer from the same combinatorial explosion of the search

space due to symmetry as MIP does, symmetries can be identified and exploited

for LP as well. We will evaluate the effect of doing so.

3 - Profit-oriented Ring Arborescence Problems

Alessandro Hill, Hamburg University of Technology,

Schwarzenbergstrasse 95 D, Hamburg, Germany,

alessandro.hill@tuhh.de

, Roberto Baldacci, Edna Hoshino

In this work we study three new problems in extended network design. Two

types of customer nodes and Steiner nodes can be used in a two-level network.

Type two customers have to be in circuits that intersect in a depot. Type one

customers may also be used in arborescences that extend this ring core. Objectives

take into account the arc costs, customer-dependent profits or both. We present

MIP models, valid inequalities, corresponding exact algorithms, heuristics and

computational results.

4 - Testing Algorithm for Large P-median Problems in Heterogenous

Road Networks

Pascal Rebreyend, Senior Lecturer, Hügksolan Dalarna,

Rüdavagen, Falun, 79188, Sweden,

prb@du.se,

Laurent Lemarchand

This paper presents and compares different algorithms on large scale p-median

problems, up to 2000 candidate nodes. Our main focus is instances where the

demand is asymmetric distributed. We use as real data the Swedish road network

including distances and as demand points the location of Swedish citizens as our

experimental context. Tested methods simulated annealing, volume algorithm

and Cplex. Our new hybrid genetic approach outperforms other existing

approaches on large instances.

5 - Conic Least Squares Problem

Yu Xia, Assistant Professor, Lakehead University, 955 Oliver Rd,

Thunder Bay, ON, P7B 5E1, Canada,

yxia@lakeheadu.ca

I give two reformulations of the dual of the constrained least squares problem

over convex cones. The conic least squares problem is then solved by applying

modified Nesterov’s excessive gap method or Nesterov’s smooth method.

Numerical experiments comparing this approach with interior-point method

based state-of-art software are given.

WD39

39-Room 100, CC

Marketing/Operations Management

Cluster: Operations/Marketing Interface

Invited Session

Chair: Rachel Chen, Univeristy of California, Davis, CA,

United States of America, Associate Professor,

rachen@ucdavis.edu

Co-Chair: Cuihong Li, University of Connecticut, 2100 Hillside Rd,

Storrs, CT, United States of America,

Cuihong.Li@business.uconn.edu

1 - Retailer Adoption of Innovative Products

Jane Gu, Assistant Professor, University of Connecticut,

2100 Hillside Road, Storrs, CT, United States of America,

jane.gu@business.uconn.edu

, Yunchuan Liu

We consider a research context where innovators with new product development

expertise lack direct-selling capabilities and big retailers control the access to the

consumer market. We examine how a retailer decides whether to carry an

innovator’s product based on its private information regarding the market

acceptance to the innovative product. Our investigation reveals the interesting

impact of vertical and the horizontal channel structures on the retailer’s

innovation adoption decision.

2 - Product Line Design: Variety and Responsiveness

Cuihong Li, University of Connecticut, 2100 Hillside Rd,

Storrs, CT, 06269, United States of America,

Cuihong.Li@business.uconn.edu

, Laurens Debo

A larger product variety allows a firm to better satisfy the needs of heterogeneous

customers, but, in a make-to-order environment, it increases the job completion

time, leading to longer waiting of customers. We study the trade-off between

product variety and responsiveness to align product line design and operations

system design.

3 - Why and Where to Have Outlet Stores?

Shuya Yin, University of California, Irvine, Merage School of

Business, Irvine, CA, United States of America,

shuya.yin@uci.edu,

Jiarui Bai, Haresh Gurnani

Outlet stores have been both complementary to and competing with the main

stores. In this project, our goal is to understand the tradeoffs involved in offering

outlet stores. In particular, we study how much product differentiation and

physical distance should be kept between the main and outlet stores.

4 - Open Or Closed? Technology Strategy, Supplier Investment,

and Competition

Bin Hu, Assistant Professor, UNC Kenan-Flagler Business School,

CB#3490 McColl Bldg, University of North Carolina, Chapel Hill,

NC, 27519, United States of America, Bin_Hu@kenan-

flagler.unc.edu,

Ming Hu, Yi Yang

We analyze a model where each of two manufacturers decides whether to open

its technology to the competitor, and a supplier subsequently decides what

technologies to invest in. We find that open technology incentivizes supplier

investment, and also leads to a technology-risk-pooling benefit. The

manufacturers may also be faced with the prisoner’s dilemma. Finally, we show

that manufacturers may close their technologies to force the supplier to make a

technology investment.

5 - Money-back Guarantees When Physical and On-line

Retailers Compete

Hang Ren, University College London, London, United Kingdom,

hang.ren.13@ucl.ac.uk

, Tingliang Huang, Chris Tang,

Ying-ju Chen

We study the pricing and product return policies when physical and on-line stores

compete. We find that the on-line store offers money-back guarantees when its

salvage advantage outweighs total return hassle. Interestingly, better service

quality may hurt the on-line store. When consumers can showroom, i.e. buying

online after trying the product offline, we show that the on-line store should offer

hassle-free money-back guarantees.

WD39