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INFORMS Philadelphia – 2015

463

WD30

30-Room 407, Marriott

Information Systems III

Contributed Session

Chair: Miaomiao Lu, Huazhong University of Science and Technology,

Room403, South Student Hostel, the Huazh, Wuhan, China,

1207170339@qq.com

1 - Online Social Networks: The Social Influence of Sentiment

Content on Digital Product Diffusion

Tung Cu, Louisiana State University, 2200 Business Education

Complex, Nicholson Extention, Baton Rouge, LA, 70803,

United States of America,

tcu1@lsu.edu,

Helmut Schneider,

James Van Scott

The study explores the role of user-generated content (UGC) during the diffusion

process of digital artifacts. Data collection is conducted on 260 new digital

products and more than 105 thousand social network nodes. The overall finding

shows that Volume of Post and UGC Sentiment have a dynamic impact on

diffusion of digital products. But, the relationships among them depend on certain

situations. The study sheds light on the crowding power and the long-tail effect in

online social networks.

2 - How Much to Open, How Fast to Fix? Effects of Making the

Software Open Source

Rakesh Mallipeddi, PhD Student, Texas A&M University, 320

Wehner, 4217 TAMU, College Station, TX, 77843-4217, United

States of America,

rmallipeddi@mays.tamu.edu,

Subodha Kumar,

Ram Gopal, Emre Demirezen

We develop empirical and analytical models to examine the effects of making

software open on the overall quality of software systems and behavior of software

vendor. We derive and develop optimal strategies for software vendor to allocate

resources for maintenance of existing software while developing new software.

3 - Towards a Theoretical Framework of IT-enabled

Operations Strategy

Yeming Gong, Associate Professor, EMLYON Business School,

12 Rue Dunoir, lyon, France,

Gong@em-lyon.com,

Hongyi Mao,

Ryad Titah, Oliver Yao

By an integrated analysis of quantitative data from more than 100 organizations

in Europe, Asia and North America and qualitative data from 56 cases, this paper

presents a theoretical framework of IT-enabled operations strategy with the

objective of investigating “How does information technology leverage resources

and processes for operational agility?”

4 - Timing, Diffusion,and Substitution of Generations of

Technological Innovations

Miaomiao Lu, Huazhong University of Science and Technology,

Room403, South Student Hostel, The Huazh, Wuhan, China,

1207170339@qq.com

Diffusion processes across generations and over time have become increasingly

complex and multifaceted in recent years. We discuss efforts to model

simultaneously the substitution of successive generation of a durable

technological innovation,and the diffusion of the technology.Empirical and

normative implications of the proposed model are explored for four generations

on Microsoft Windows operating system:win Vista;win xp;win 7;win 8.

WD31

31-Room 408, Marriott

Data Mining in Medical and Sociological

Decision Making

Sponsor: Data Mining

Sponsored Session

Chair: Chitta Ranjan, Georgia Institute of Technology,

Ferst Drive NW, Atlanta, GA, United States of America,

nk.chitta.ranjan@gatech.edu

Co-Chair: Kamran Paynabar, School of Industrial and Systems

Engineering, 755 Ferst Drive, NW, Atlanta, GA, 30332,

United States of America,

kpaynabar3@gatech.edu

1 - Online, Semi-Parametric Estimation of Treatment Allocations for

the Control of Emerging Epidemics

Eric Laber, 211 Devonhall Lane, Cary, NC, 27518,

United States of America,

eblaber@ncsu.edu

A key component in controlling the spread of an epidemic across a network of

individuals is deciding where, when, and to whom to apply an intervention. An

allocation strategy formalizes this process as a sequence of functions that map up-

to-date information on the epidemic to a subset of nodes targeted for treatment.

We derive estimating equations for the optimal allocation strategy that do not

require a model the system dynamics and that scale to very large problems.

2 - A Novel Sequence Kernel Graph Transform for Clustering

and Visualization

Chitta Ranjan, Georgia Institute of Technology,

755 Ferst Drive NW, Atlanta, GA, United States of America,

nk.chitta.ranjan@gatech.edu,

Samaneh Ebrahimi,

Kamran Paynabar

We propose a novel sequence kernel graph (SKG) transform for non-parametric

feature extraction on sequence data. The proposed method is accurate, faster than

existing methods and parallelizable. The SKG transform can be used for finding

similarity between sequences, and hence, alignment-free clustering. It can be

extended to perform bi-clustering, and graph visualization of sequences; with

application on various behavioral data (clickstream, purchase pattern), protein

and gene sequences, etc.

3 - A Transfer Learning Approach for Predictive Modeling of

Degenerate Biological Systems

Jing Li, Arizona State University, Tempe, AZ,

United States of America,

jinglz@asu.edu,

Na Zou

Transfer learning, as a statistical modeling approach, refers to methods that

integrate knowledge of old domains and data of a new domain, in order to

develop a model for the new domain that is better than using the data of the new

domain alone. We propose a transfer learning method for predictive modeling

and apply it to degenerate biological systems. Theoretical results and findings

from real-data analysis will also be presented.

4 - Bayesian Learning Without Recall: A Naive Social Learning Model

Mohammad Amin Rahimian, Graduate Research Fellow,

University of Pennsylvania, Levine 4F, University of

Pennsylvania, 3330 Walnut Street, Philadelphia, PA, 19104,

United States of America,

mohar@seas.upenn.edu

, Ali Jadbabaie

We analyze a model of learning and belief formation in networks in which agents

follow Bayes rule yet they do not recall their history of past observations and

cannot reason about how other agents are making their decisions. This model

avoids the complexities of fully rational inference and also provides a behavioral

foundation for non-Bayesian updating. We present the implications of the choice

of signal and action structures for such agents leading to familiar update forms.

WD32

32-Room 409, Marriott

Data Mining and Optimization

Contributed Session

Chair: Fatma Yerlikaya Ozkurt, Middle East Technical University,

Institute of Applied Mathematics, Ankara, Turkey,

fatmayerlikaya@gmail.com

1 - Data Classification via Cluster Covering

Zhengyu Ma, Korea University, Room 551,Engineering Building,

Seoul, 136-713, Korea, Republic of,

mazhengyu@hotmail.com,

Kwangsoo Kim, Hong Ryoo

For data classification, a homogeneous cluster containing only one type of data

can easily be identified via neighborhood measure. Using clusters for patterns in

LAD, one can obtain a set of homogeneous clusters and next optimize their

interplay to discover a decision theory. This new framework of supervised data

analytics inherits the major advantage of LAD while it avoids redundant data

binarization and also the difficult stages of support feature selection and pattern

generation in LAD.

2 - Wastewater Sewerage Treatment Plant Aeration Process

Optimization: A Data-driven Approach

Anoop Verma, Research Associate, Wayne State University,

4815 4th St, Detroit, MI, 48201, United States of America,

anoop.verma@wayne.edu

, Kai Yang, Ali Asadi

Being water quality oriented, large-scale industries such as wastewater treatment

plants tend to overlook potential savings in energy consumption. Wastewater

treatment process includes energy intensive equipment such as pumps and

blowers to move and treat wastewater. Presently, a data-driven approach has

been applied for aeration process modeling and optimization of one large scale

wastewater in Midwest. A great deal of saving in energy can be made while

keeping the water quality within limit.

3 - Optimal Experimental System Design

Alireza Mohseni, Oregon State University, 204 Rogers,

Corvallis, OR, 97331, United States of America,

mohseni.s.alireza@gmail.com

, David Kim

This research examines how the design of a factorial experiment can be modeled

as a cost and time constrained discrete optimization problem. Initial results with

respect to creating a statistical model for an experiment will be presented.

WD32