2014 Best
Practices Study
Agencies
with Revenues
Between
$10,000,000 and
$25,000,000
112
Analysis of Agencies with Revenues Between $10,000,000 and $25,000,000
Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Revenue by Account Size
(as measured by Comm. & Fees – not premium)
Average
+25% Profit
+25% Growth
Commercial P&C
Greater than $25,000
% of Book
45.6%
51.1%
53.2%
# of Accounts
64.8
61.3
64.4
Total Revenue
$4,039,967
$4,195,592
$4,261,388
Revenue per Account
$62,351
$68,499
$66,196
Between $10,000 and $25,000
% of Book
18.2%
16.6%
16.8%
# of Accounts
105.2
86.1
85.8
Total Revenue
$1,611,042
$1,363,341
$1,348,298
Revenue per Account
$15,313
$15,830
$15,724
Between $5,000 and $10,000
% of Book
12.1%
9.1%
8.5%
# of Accounts
152.8
105.9
97.6
Total Revenue
$1,067,218
$750,354
$681,501
Revenue per Account
$6,983
$7,087
$6,981
Less than $5,000
% of Book
24.1%
23.2%
21.4%
# of Accounts
2,112.5
1,658.9
1,434.4
Total Revenue
$2,075,680
$1,902,053
$1,713,273
Revenue per Account
$611
$470
$445
(as measured by number of lives)
Average
+25% Profit
+25% Growth
Group L&H/Financial
Over 100 Lives
% of Book
54.3%
55.1%
66.6%
# of Accounts
28.5
28.2
46.7
Total Revenue
$1,657,013
$1,884,765
$2,609,431
Revenue per Account
$58,141
$66,633
$55,859
50 - 100 Lives
% of Book
17.5%
22.2%
13.5%
# of Accounts
29.7
34.8
33.6
Total Revenue
$532,665
$758,870
$528,936
Revenue per Account
$17,905
$21,771
$15,756
25 - 50 Lives
% of Book
10.9%
11.0%
7.2%
# of Accounts
49.4
73.4
63.0
Total Revenue
$346,339
$375,008
$281,951
Revenue per Account
$7,015
$5,107
$4,475
Under 25 Lives
% of Book
17.3%
11.7%
12.7%
# of Accounts
461.3
280.8
241.3
Total Revenue
$509,192
$399,997
$496,194
Revenue per Account
$1,104
$1,424
$2,056