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2014 Best

Practices Study

Agencies

with Revenues

Between

$1,250,000 and

$2,500,000

40

Analysis of Agencies with Revenues Between $1,250,000 and $2,500,000

Key Benchmarks

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Service Staff Info

Technology

Insurance Carriers

Appendix

Average

+25% Profit

+25% Growth

Revenues (as % of Gross Revenue)

Commercial Lines

45.6%

47.8%

46.2%

Bonds

3.3%

6.3%

1.5%

Personal Lines

30.5%

20.4%

27.5%

VAS - P&C

0.1%

0.2%

0.2%

Contingent/Bonus

10.1%

10.8%

10.2%

Group Medical

5.8%

6.9%

11.3%

All Other Group

0.7%

0.1%

0.4%

Individual Life & Health

2.6%

6.4%

1.7%

Bonus/Overrides

0.5%

0.4%

0.3%

Investments

0.2%

0.5%

0.3%

Miscellaneous

0.5%

0.1%

0.4%

Total Revenues

100.0%

100.0%

100.0%

Brokerage Commission Expense

1.5%

0.0%

4.7%

Net Revenues

98.5%

100.0%

95.3%

Expenses (as % of Net Revenues)

Compensation

55.3%

41.7%

47.8%

Selling

4.2%

4.7%

3.7%

Operating

16.1%

16.1%

17.8%

Administrative

1.4%

0.5%

3.2%

Total Expenses

77.0%

63.0%

72.5%

Average

+25% Profit

+25% Growth

Pre-Tax Profit

23.0%

37.0%

27.5%

Pro Forma Pre-Tax Profit

1

28.5%

41.9%

33.1%

Operating Pre-Tax Profit

2

13.3%

28.4%

18.0%

EBITDA

3

25.1%

37.7%

32.1%

Pro Forma EBITDA

4

30.6%

42.6%

37.7%

1 Pre-tax Profits if discretionary

expenses are eliminated and

all owners compensated as

employees

2 Pre-tax Profits excluding

contingents, bonus and

investment income

3 EBITDA—Earnings Before

Interest Taxes Depreciation and

Amortization

4 EBITDA if discretionary expenses

are eliminated and all owners

compensated as employees

Profit/Loss Summary

Profit/Loss

(as % of Net Revenues)