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2013 Best

Practices Study

Agencies

with Revenues

Between

$10,000,000 and

$25,000,000

159

Analysis of Agencies with Revenues Between $10,000,000 and $25,000,000

Key Benchmarks

Mgmt. Perspectives

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Service Staff Info

Technology

Insurance Carriers

Appendix

Average

+25% Profit

+25% Growth

Service Center Use

Total Personal Lines Commission placed in

Carrier Service Center

13.0%

18.3%

*

Total Commercial Lines Commission placed in

Carrier Service Center

3.6%

7.4%

2.4%

Use of Carrier Service Centers

Average +25% Profit +25% Growth

Carrier Representation

Personal Lines P&C

National

14.0

16.6

7.1

Regional

9.2

5.4

12.0

Total

23.2

22.0

19.1

Commercial Lines P&C

National

34.2

13.2

19.7

Regional

20.7

13.3

13.4

Total

55.0

26.5

33.1

Group L&H / Financial

Total Life, Health, Disability, LTC,

Retirement Products, and Other

50.6

47.6

35.0

Carriers

Average

+25% Profit

+25% Growth

Agency’s Total % of Commission & Fee Revenue Derived from Direct Versus Indirect Appointments

INDIRECT Carrier Appointments

20.3%

27.4%

21.8%

DIRECT Carrier Appointments

79.7%

72.6%

78.2%

Carrier Appointments

*Insufficient Data

Impact of Service Center Use

(% of agencies considering the impact to be

very positive

on the following)

Personal Lines

Commercial Lines

Workflows

14.3%%

*

Retention

7.1%

18.2%

Profitability

14.3%

*

Sales

0.0%

*