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INFORMS Nashville – 2016

371

4 - Planning Models For Skills-sensitive Surgical Nurse Staffing

Maya Bam, University of Michigan, Ann Arbor, MI, United States,

mbam@umich.edu

, Maya Bam, University of Michigan Health

System, Ann Arbor, MI, United States,

mbam@umich.edu

,

Zheng Zhang, Brian T Denton, Mark P Van Oyen, Mary Duck,

Joshua Pigula

Surgical nurses are essential resources in the surgery delivery system. However,

surgical nurse staffing decisions present a challenge due to the stochastic nature of

surgical demand, nurse availability, skill requirements, and hospital regulations.

Based on collaboration with a large academic hospital, we present planning level

optimization models to group services into teams based on difficulty and

overnight call volume, and then assign shifts to services and teams subject to skill

requirements. We present results that provide insight into optimal nurse staffing

decisions based on a large hospital data set.

WA25

110A-MCC

Logistics I

Contributed Session

Chair: Jiahong Zhao, Guangdong University of Technology, No.100

Waihuanxilu Daxuecheg, Guangzhou, 510006, China,

zhaojiahong1@126.com

1 - The Regional Logistics Hubs Location Problem Based On The

Topsis And Genetic Algorithm The Case Of Sichuan In China

Si Chen, Dr., Southwest Jiaotong University, #111 The First Block

of North Erhuan Road, Chengdu, 610031, China,

chensi@swjtu.edu.cn

, Dong Chen, Mi Gan

The regional logistics demands, which are the key factor for logistics hubs location

problem, are changing with the developing regional economic and the structure

of industry. Noted that different industries will result in different kind of logistics

demand, we aims to modeling the regional logistics hubs location problem with

consider of industries affected logistics demand. Then the real data case of

Sichuan province is employed to verify the feasibility of proposed models and

approach, the results indicate that Chengdu, Leshan and Deyang is selected from

18 candidate cities as the comprehensive logistics hub, cross-regional logistics hub

and internal-oriented logistics hub, respectively.

2 - Data Driven Approach To Crowd Delivery In Last Mile

Loo Hay Lee, National University of Singapore, 10 Kent Ridge

Cresent, Industrial and Systems Engineering, Singapore, 119260,

Singapore,

iseleelh@nus.edu.sg,

Yuan Wang, Dong Xiang Zhang,

Ek Peng Chew

In urban logistics, the last-mile delivery has become more challenging with the

continuous growth of E-commerce. In this paper, we propose an effective large-

scale mobile crowd-tasking model in which a large pool of citizen workers are

used to perform the last-mile delivery. To efficiently solve the model, we present

network min-cost flow based method with pruning techniques and constrained

clustering approach to partition large data points. Comprehensive experiments

were conducted with Singapore and Beijing datasets. The results show that our

solution can support real-time delivery optimization in the large-scale mobile

crowd-sourcing problem.

3 - Adaptive Warehouses: Look At The Past, Not The Future

Nima Zaerpour, Assistant Professor of Operations Management,

California State University San Marcos, 333 S Twin Oaks Valley

Rd., Markstein 446, San Marcos, CA, 92096, United States,

nzaerpour@csusm.edu

, Sholeh Norouzzadeh

The growth of online shopping is bringing new challenges to warehouses. For

instance, Amazon receive 35 orders/second, each including few items. The timing

for delivery varies between the same day deliveries to a couple of days. The

product popularity and assortment varies frequently influenced by various factors.

Thus, warehouses need to become more responsive to customers and more

adaptive to changes while the customer information does not become available

sufficiently in advance. We ask the following: can self-learning techniques

improve efficiency of warehouses and reduce the time/effort required to retrieve

a product for a customer order? This paper tries to answer this question.

4 - A Location Inventory Routing Optimization Model For Explosive

Waste Management

Jiahong Zhao, Guangdong University of Technology, No.100

Waihuanxilu Daxuecheg, Guangzhou, 510006, China,

zhaojiahong1@126.com

, Ginger Yi Ke

Recently, attentions have been drawn to reducing the risks derived from facility

location, inventory management, and multi-depot vehicle-routing of the

explosive waste management. In this research, risks are assessed as impact solids

with certain hazardous radii posed by explosions happening en route and at site.

An optimization model minimizing the total cost and risk is developed to

determine the corresponding location-inventory-routing plan. In addition to a

well-defined solution procedure, a real-world problem of Southwest China is

examined to provide further managerial insights.

WA26

110B-MCC

Display Advertising Markets

Invited: Auctions

Invited Session

Chair: De Liu, Carlson School of Management, 3-163 CSOM, University

of Minnesota, Minneapolis, MN, 55455, United States,

deliu@umn.edu

Co-Chair: Dengpan Liu, Iowa State University, 3321 Gerdin Building,

Ames, IA, 50011, United States,

dliu@iastate.edu

1 - Closed-loop Versus Open-loop Advertising Competition In

Electronic Retailing: Operational And Organizational

Considerations

Dengpan Liu, Iowa State University,

dliu@iastate.edu

This study examines two different types of dynamic advertising competition,

namely, closed-loop and open-loop, among e-retailing firms. In particular, we

focus on how the considerations of IT operations and organizational structure

would affect firms’ performance in dynamic advertising competitions. Using a

differential game framework, we find that firms can be better off engaging in the

closed-loop competition. Another interesting finding is that the advantage of

flexibility in closed-loop game may reduce as IT becomes more costly.

2 - Architecture Of In App Ad Recommender System

Anik Mukherjee, Indian Institute of Technology - Madras, India,

anikit.jgec@gmail.com

Increased adoption of smartphones has caused mobile advertising to be the

second-most revenue-generating medium among all forms of existing online

advertising. Appl developers try to monetize their apps by selling in-app ad-spaces

to the advertisers through various intermediaries such as ad-networks. Surveys

indicate that mobile ad campaigns are not as successful as they can be due to

inappropriate audience targeting and user-apathy toward such ads. This motivates

the need for a system, where both the parties gain from the in-app advertising

eco-system. So, we propose an architecture of design-science artifacts for an ad-

network, to meet the objectives of both these stakeholders.

3 - Procurement Policies For Mobile-promotion Platforms

Manmohan Aseri, University of Texas - Dallas, Richardson, TX,

75080, United States,

mxa113030@utdallas.edu

Mobile-Promotion platforms such as Cidewalk enable advertisers to directly

launch their personalized mobile advertising campaigns. These platforms contract

with advertisers to provide a certain number of impressions on mobile apps in

their desired sets of geographic locations within their desired time durations; the

execution of each such contract is referred to as a campaign. In practice,

campaigns arrive dynamically over time and the platform bids in real-time at an

ad exchange to fulfill their demands. Our analysis offers a rolling-horizon

procedure in which the platform periodically recomputes its procurement/bidding

policy and its policy for allocating the impressions to the campaigns.

WA27

201A-MCC

Humanitarian Operations Management

Sponsored: Manufacturing & Service Oper Mgmt

Sponsored Session

Chair: Alfonso J Pedraza-Martinez, Indiana University, 1309 E 10th

Street, Bloomington, IN, 47405, United States,

alpedraz@indiana.edu

1 - Volunteer Management In Charity Storehouses

Alfonso J Pedraza-Martinez, Indiana University,

Kelley School of Business, 1309 East 10th Street, Bloomington, IN,

47405, United States,

alpedraz@indiana.edu,

Maria Besiou

We study volunteer management at a large faith-based organization. The whole

supply chain operates exclusively with volunteers (from supply to delivery). We

focus our study on the preparation of beneficiaries’ orders by volunteers in a

storehouse. There are different categories of volunteers; some are more

experienced while others may work in the system for the first time. The

volunteers’ arrival in the system and their skills are uncertain. Using empirical

data we explore the drivers of on-time order fulfillment at the storehouse level.

WA27