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FIND AND HELP OTHERS REACH THEIR GOAL
TALK
When you talk to people, you are talking to potential customers and your goal should be
to invite them to an activity.
The ultimate goal of talking to people is to get them interested so they're keen to know more and will accept your invitation to attend to an
activity you're running. At your activity you can explain more fully what you can offer.
As a general rule of thumb, you have 15 seconds to engage your potential customer. Whether you already know them or not, there are two
elements you should use as you engage with someone: qualify them and invite them.
1. Qualifying -
this is reading your audience and determining what they are interested in and how you can help.
2. Inviting -
this is inviting them to whatever you are doing, for example a Shake Party, Fit Club or Wellness Evaluation.
TIP
Take their
telephone
number so you
can send them a
quick text a day
before the event
to remind them.
Start with those you know - your Circle of
Influence.
Anyone and everyone you meet is a potential customer so it’s
important to talk to as many people as possible. However, when
just getting started, the easiest people to talk to are the people
you already know, like your friends, family and work colleagues.
This is called your Circle of Influence.
Why? Because they know you, you already have a relationship
developed and a level of trust and influence with them.
Approach these conversations as if you are inviting them to a
party or a gathering. Just be relaxed! After all, it’s easy to bring a
friend into a nice social environment like a Fit Club or Shake Party.
So where do you start? One of the easiest ways to start talking is
to reach out to contacts via phone, email or Facebook. Everyone
you know is contactable at the click of a button and it’s never
been easier to get in touch with each other.
TIP
“Check out my
Facebook page”
is a simple and
easy way to
invite people to
take a look at
your business
and what you get
up to.
Some people may say no
As you speak with people, you'll find some are simply not
interested. Don't spend longer than you need to with them,
instead spend more time with your target market - those that are
open and interested. You'll find that many of people will fall into
this group.
When people do say no to you, remember they are not rejecting
you personally, they are simply not yet ready to take on a healthy,
active lifestyle change.