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March 2015

H

e says, “Although not illegal, the type

of information being presented may be

counter-productive or even harmful to

the industry and can have a negative effect on the

quality of concrete produced in future.”

A personalised email invitation recently

pricked the curiosity of Johan van Wyk, who

found several inaccuracies in themarketingmate-

rial he had been sent and as a result decided to

investigate further.

Upon closer investigation, the workshop, of-

fered by a foreign media house operating from

Randburg, was found to be using the names

of at least two well-known professionals, who

had not even heard of the planned workshop. In

addition the course claimed to offer continuing

professional development (CPD) points through a

professional institution, whichwas incorrect. Van

Wyk says that information was clearly designed

for cold climates – they however still continue to

market this workshop.

“We suggest that instead of spending money

on seemingly impressive, well-marketed courses,

we advise to first check with the industry body

that represents their sector.”

In addition, professional bodies such as

Sarma, provide industry specific workshops on

a wide range of topics annually. Requests can

also be made for workshops to be organised and

may be hosted by either the association, or by an

accredited training provider. The workshops are

affordable as they are not driven by profit and

attendance.

South Africa has some of the world’s most

accomplished concrete professionals and local

industry bodies and training authorities have a

wealth of expertise (and experience) to call upon

when compiling local training programs and

schedules. They also understand our conditions,

by-laws, standards and best practices better than

anyone else. “Sarma is 100%behindbringing new

technologies and expertise fromabroad to South

Africa, but would like to caution the industry

against forking out money to just anyone who

happens to offer a workshop.” For further infor-

mation, contact Sarma on 011 791 3327, or email:

johan@sarma.co.za

or go to

www.sarma.co.za

Sarma warns of

overpriced concrete

training

Supposed top-flight, high-priced concrete

training workshops that are being actively

marketed to the concrete industry are

often not worth the paper they are written

on, according to General Manager of the

Southern Africa Readymix Association

(Sarma), Johan van Wyk.