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Key Benchmarks

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Staff Service Info

Technology

Insurance Carriers

Appendix

2

Analysis of Agencies with Revenues Under $1,250,000

2012 Best

Practices Study

Agencies with

Revenues

Under

$1,250,000

Average

+25% Profit

+25% Growth

Growth

Organic Growth By Line of Business**

Commercial P&C

4.5%

7.3%

4.0%

Personal P&C

2.9%

3.4%

6.8%

Group Medical

-5.1%

-1.9%

2.5%

All Other Group

-3.4%

*

*

Total Organic Growth

1.9%

5.4%

11.6%

Profit

Pro Forma Pretax Profit

23.6%

40.9%

28.6%

Pro Forma EBITDA

26.2%

42.0%

30.9%

Rule of 20 Score

16.1

28.8

25.2

Financial

Average

Top 25%

Current Ratio

1.42:1

2.80:1

Receivable/Payable Ratio

58.1%

20.4%

Accounts Receivables > 60 Days

37.1%

*

Accounts Receivables > 90 Days

4.9%

-5.7%

Productivity

Average

+25% Profit

+25% Growth

Revenue per Employee

$123,079

$185,418

$136,130

Compensation per Employee

$65,465

$74,862

$64,289

Spread per Employee

$57,614

$110,556

$71,841

Annual New Commission Generated per Validated Producer

Average

Top 25%

Commercial P&C

$40,953

$58,715

Personal P&C

$22,333

*

Life & Health/Financial

*

*

Commissions Serviced per Service & Sales Support Staff

Average

Top 25%

Commercial P&C

$187,999

$249,047

Personal P&C

$143,323

$206,923

Life & Health / Financial

$115,558

*

Key Benchmarks at a Glance

* Insufficient Data

**Excludes any acquired revenue