Productivity—Producers
(continued)
164
2007 Best Practices Study | Agencies with Revenues Over $25,000,000 | Producer Info
Appendix
Insurance
Carriers
Technology
Service
Staff Info
Producer
Info
Employee
Overview
Financial
Stability
Revenues/
Expenses
Executive
Perspectives
Profile
Agencies with Revenues Over $25,000,000
Servicing
Existing
Accounts
50.4%
Personnel Training/
Educat./Prof Dev.
7.2%
Mgt/Personnel/
Agency Admin.
7.8%
Soliciting
New Business
34.6%
Servicing
Existing
Accounts
43.4%
Personnel Training/
Educat./Prof Dev.
7.4%
Mgt/Personnel/
Agency Admin.
6.9%
Soliciting
New Business
42.3%
Most Successful Producer Productivity
Commercial P&C
Group L&H
New Commissions Produced Annually
Average
$292,219
$202,228
Top 25%
$494,566
$300,773
Total Commissions in Producer’s Book
Average
$1,639,518
$1,337,460
Top 25%
$2,738,603
$2,573,949
Average Commissions per Account
Average
$38,427
$24,757
Top 25%
$80,317
$43,944
How Most Successful Producers Spent Time
“A key element of our sales culture is fostering a healthy level of
competitive peer pressure among our producers. Publishing new
business numbers regularly for all employees to see has helped
us do that.”
Commercial P&C Producer
Group L&H Producer