CONSTRUCTION
P
MSA sales and marketing manager
Quintin Booysen says that the Fiori
DBX35 fills a gap in the local market
for an affordable and reliable self-loading
concrete mixer that offers the user accu-
rate measurement without the need for ad-
ditional equipment. “It is the ideal self-load-
ing mixer for the price-conscious customer,
and therefore I am confident of obtaining
measurable market share across Sub-Sa-
haran Africa,” he adds.
The new Fiori DBX35 is designed specif-
ically for emerging markets in Africa that
require high-quality concrete on demand at
a more affordable price. It was unveiled at
the Totally Concrete 2015 exhibition at the
Sandton Convention Centre, Johannesburg
in mid-May by PMSA, the largest supplier
of concrete brick, block and paving-making
machinery and technology in Africa.
The Italian-designed and manufactured mix-
er forms part of an entire range from Fiori,
with a smaller and larger unit available as
entry-level machines. To make the DBX35
more affordable, all non-essential parts
were removed and certain design aspects
adjusted. Fiori’s quality standards have,
however, remained uncompromised.
Two major design enhancements are the in-
troduction of front loading arms and a grab
bucket, which replaces the standard bucket
found on other Fiori machines. This design
change was implemented as a cost-saving
benefit for up-and-coming contractors un-
able to afford a capital-intensive weighing
system for material measurement.
“The Fiori DBX35 is the ideal self-loading
mixer for customers who have not budgeted
for a separate weighing system to measure
all aggregates, as the grab bucket allows the
user to measure materials more accurately
when loading the bucket, which can be filled
up to 90 percent capacity. This is not possi-
ble with a standard bucket design,” explains
Booysen.
The Fiori DBX35 self-loading mixer offers
additional benefits to the African market,
PMSA LAUNCHES NEW CONCRETE MIXER
at Totally Concrete 2015
including more accurate volumetric loading
and reduced loading times, thanks to the
positioning and inclination of the drum. Its
compact design also results in considerable
transportation savings.
“Two Fiori DBX35 self-loading mixers can fit
into one standard 140 m
3
shipping contain-
er, which halves transportation costs when
compared to other similar-sized competitor
mixers. This is another major value-add in
terms of ensuring affordability, without com-
promising on efficiency or reliability,” points
out Booysen.
b
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