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2010 Best

Practices Study

Agencies

with Revenues

Between

$5,000,000 and

$10,000,000

106

Analysis of Agencies with Revenues Between $5,000,000 and $10,000,000

Mgmt. Perspectives

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Staff Service Info

Technology

Insurance Carriers

Appendix

Average

+25% Profit

+25% Growth

Revenues (as % of Gross Revenue)

Commercial Lines

48.4%

49.7%

38.6%

Bonds

1.1%

0.8%

0.4%

Personal Lines

21.6%

26.0%

26.7%

VAS - P&C

0.5%

0.8%

0.4%

Contingent/Bonus

8.5%

10.0%

8.9%

Group Life & Health

12.4%

8.0%

14.8%

Individual Life & Health

2.2%

1.7%

2.8%

VAS - L&H

3.1%

1.0%

5.5%

Bonus/Overrides

0.6%

0.4%

0.8%

Investments

0.7%

0.7%

0.2%

Miscellaneous

0.8%

0.6%

0.4%

Total Revenues

100.0%

100.0%

100.0%

Brokerage Commission Expense

1.6%

0.4%

2.3%

Net Revenues

98.4%

99.6%

97.7%

Expenses (as % of Net Revenues)

Compensation

66.6%

58.1%

64.0%

Selling

3.1%

2.5%

3.6%

Operating

13.6%

12.4%

14.2%

Administrative

3.2%

1.9%

2.3%

Total Expenses

86.5%

75.0%

84.1%

Pre-Tax Profit

13.5%

25.0%

15.9%

Pro Forma Pre-Tax Profit

1

19.6%

31.6%

21.4%

Operating Pre-Tax Profit

2

3.4%

13.4%

5.3%

EBITDA

3

16.8%

27.1%

18.3%

Pro Forma EBITDA

22.9%

33.7%

23.9%

1 Pre-tax Profits if discretionary expenses are

eliminated and all owners compensated as

employees

2 Pre-tax Profits excluding contingents, bonus

and investment income

3 EBITDA—Earnings Before Interest Taxes

Depreciation and Amortization

Profit/Loss Summary

Profit/Loss

(as % of Net Revenues)

Profitability