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INFORMS Philadelphia – 2015

188

MB47

47-Room 104B, CC

Environmentally Responsible Operations

Sponsor: Manufacturing & Service Oper Mgmt/Sustainable

Operations

Sponsored Session

Chair: Atalay Atasu, Associate Professor, Georgia Tech, 800, West

Peachtree Street, Atlanta, GA, 30318, United States of America,

Atalay.Atasu@scheller.gatech.edu

1 - Extended Producer Responsibility (EPR) for Pharmaceuticals

Isil Alev, Georgia Tech, Atlanta, GA, United States of America,

isilalev@gatech.edu,

Atalay Atasu, Ozlem Ergun, Beril Toktay

EPR-based approaches have gained traction for managing pharmaceutical

overage. In our work, we analyze the effectiveness of these approaches,

particularly Source Reduction and End-of-Pipe Control, by developing a game-

theoretic model of pharmaceutical chain with a focus on factors causing overage.

We uncover conditions for effective EPR implementation from the welfare

perspective and obtain critical factors determining stakeholder perspectives in the

pharmaceuticals context.

2 - Extended Producer Responsibility and Secondary Markets

Atalay Atasu, Associate Professor, Georgia Tech, 800, West

Peachtree Street, Atlanta, GA, 30318, United States of America,

Atalay.Atasu@scheller.gatech.edu

, Vishal Agrawal, Isil Alev

EPR-based take-back legislation is the prevalent policy for several durable

products such as electronics. However, existing research on EPR ignores durable

nature of the products and secondary markets. Accordingly, we analyze EPR

implementations in the presence of secondary markets and provide policy

guidelines that can help improve the effectiveness of EPR.

3 - Optimal Service Infrastructure Planning for New Product Adoption

under Network Externality

Yiwei Wang, UC Irvine, 4293 Pereira Drive, Irvine,

United States of America,

willwangyiwei@gmail.com

, Luyi Gui

Introducing services that complements a new product (e.g., charging service for

electric vehicles) can accelerate adoption of the new product. The success of such

strategies critically depend on how service infrastructure is deployed and adjusted

over the product’s life-cycle. We study this issue by a product diffusion analysis

and derive insights regarding the optimal deployment strategy for complementary

services.

4 - Lemons, Trade-ins, and Remanufacturing

Ximin (natalie) Huang, Scheller College of Business, Georgia

Institute of Technology, 800 West Peachtree, NW Atlanta,

Georgia, Atlanta, GA, United States of America,

ximin.huang@scheller.gatech.edu

, Atalay Atasu, Beril Toktay

Trade-in programs have been shown to partially mitigate the lemons problem in

secondary markets. In this paper, we show when and how remanufacturing

traded-in products can further improve the efficiency in secondary markets.

MB48

48-Room 105A, CC

Operations and Finance Interface

Sponsor: Manufacturing & Service Oper Mgmt/iFORM

Sponsored Session

Chair: Fehmi Tanrisever, Bilkent University, Bilkent, Ankara, Turkey,

tanrisever@bilkent.edu.tr

1 - Effects of Downstream Entry in a Supply Chain with Spot Market

Xuan Zhao, Associate Professor, Wilfrid Laurier University,

75 University Avenue West, Waterloo, ON, Waterloo, Canada,

xzhao@wlu.ca

, Qi Zhang, Wei Xing, Liming Liu

This paper investigates the effect of downstream entry on a two-echelon supply

chain with risk-averse players in the presence of a spot market. We find that the

manufacturers consider three factors in deciding contract procurement quantities:

production, demand-hedging and speculation. Entry may decrease the contract

input price, and thus may not always benefit the supplier and hurt the incumbent

manufacturers, but it enhances the utilization of contract channel.

2 - Buyer-backed Purchase-order Financing for Suppliers Facing

Yield Uncertainty

Arun Chockalingam, Assistant Professor, Eindhoven University of

Technology, Den Dolech 2, Eindhoven, 5612AZ, Netherlands,

A.Chockalingam@tue.nl,

Matthew Reindorp, Richa Jain

We consider a retailer whose supplier is prone to severe yield shortfall. The threat

of shortfall entails that the supplier cannot independently finance production. In

a single period setting, we find that the retailer can increase profit for both parties

by offering a purchase order commitment that incorporates a (partial) loan

guarantee. We determine the retailer’s optimal commitment and the benefits for

both parties. We show how the commitment varies with the supplier’s yield

uncertainty.

3 - Integrated Risk Management in Commodity Markets

Fehmi Tanrisever, Bilkent University, Bilkent, Ankara, Turkey,

tanrisever@bilkent.edu.tr

In this paper, we examine the integrated operating and financial hedging

decisions of a value maximizing firm, in the presence of capital market frictions.

We show that the working capital and the hedging policies of the firm interact

with each other in a multi-period dynamic inventory model. In particular, looser

working capital policies lead the managers to take relatively more speculative

position in the market to maximize firm value. This issue may also be mitigated

by asset based financing.

4 - The Midas Touch: Operational Flexibility and Financial Hedging in

the Gold Mining Industry

Panos Markou, IE Business School, Calle Maria de Moina 12

Bajo, Madrid, 28006, Spain,

pmarkou.phd2016@student.ie.edu

,

Daniel Corsten

We examine the commodity risk management strategies of gold mining firms over

36 quarters. Miners use financial hedging and operational flexibility to mitigate

exposure to volatile gold prices. We find that, in line with theory, hedging reduces

firm profit variance and inventory levels. On the other hand, operational

flexibility increases profit variance and inventory. However, operational flexibility

becomes valuable when used in a complementary fashion with financial hedging.

MB49

49-Room 105B, CC

Sustainability in Supply Chains

Sponsor: Manufacturing & Service Oper Mgmt/Supply Chain

Sponsored Session

Chair: Suresh Muthulingam, Assistant Professor Of Supply Chain

Management, SMEAL College of Business, The Pennsylvania State

University, 460 Business Building, State College, PA, 16802,

United States of America,

sxm84@psu.edu

1 - An Analysis of Time-based Pricing in Electricity Supply Chains

Asligul Serasu Duran, Northwestern University, Kellogg School of

Management, 2001 Sheridan Road, 5th Floor, Evanston, IL,

60208, United States of America,

a-duran@kellogg.northwestern.edu

, Baris Ata, Ozge Islegen

This study builds a framework for the retail electricity market to empirically

evaluate the impact of time-based tariffs on the electricity supply chain. We find

that optimal time-based tariffs reduce peak demand, but do not change

consumers’ electricity bills significantly. Time-of-use tariffs with predetermined

rates can capture most of the benefits of real-time prices. The environmental

impact of time-based tariffs depends on the characteristics of the electricity

market under study.

2 - An Empirical Investigation of Emissions Reductions under

Changing Assessments of Hazard

Wayne Fu, Georgia Institute of Technology, 800 West Peachtree

Street NW, Atlanta, GA, 30308, United States of America,

Wayne.Fu@scheller.gatech.edu,

Basak Kalkanci,

Ravi Subramanian

Governmental organizations such as the CDC provide extensive public

information on potential hazards of industrial chemicals. We investigate facility-

level emissions reductions of chemicals in relation to changes in their assessments

over time. We also examine the effects of important external and internal factors

such as competition and operational leanness.

3 - The Role of Real-time Feedback on Conservation and Energy

Efficiency Adoption: An Empirical Study

Christian Blanco, UCLA Anderson School of Management,

Los Angeles, CA, United States of America,

christian.noel.blanco@gmail.com,

Magali Delmas

Non-linear pricing schedules may make it difficult for consumers to know the

marginal price they currently pay for energy services. Our results show that

consumers that receive real-time information on marginal prices decrease

consumption by about 5 to 15%. We also show the relationship between

information and residential energy efficiency adoption.

MB47