Fall 2013 Hardlines Strategies - page 18

18
Fall 2013 •
Hardlines
Strategies
MARKET PREVIEW
“Also, see the ideas the vendors have for
improving the displays in your store. One
advantage of the Market is your ability to
see new methods of displaying products
and properly stocking whole categories to
help you create more sales in the square
footage you already have.”
First Stop: The Mini-Store
Last year, Blish-Mize introduced the Mini-
Store concept as a real-world example of best
retailing practices. This area will be front and
center of the Market floor. While you’ll still
be able to browse through individual vendor
booths, the Mini-Store area will help you
see how Blish-Mize can help you put them
all together to create cohesive assortments,
whatever the size of your store.
At the Fall Market, the Mini-Store
will focus on Hand and Power Tools and
Accessories, so if it’s been a while since you
refreshed these categories, this is a prime
opportunity to do so. With tool companies
continually coming out with innovative
products and adding more features to
existing products, it’s important that your
assortments stay current.
“You should always be looking at the
next generation of merchandising techniques
to stay ahead in today’s market,” says
Short. “The Mini-Store gives you a visual
of the way you can put together different
assortments and make them work for you.”
Schedule of Events:
Friday, Sept. 13, 2013
8:30 a.m.
Market Opens
10-11 a.m.
Seminar: Maximize Your 2014 Advertising
12-1 p.m.
Lunch
1 p.m.
Cash Coupons “That Measure Up” Drawing
3-4 p.m.
Seminar: Training for Success in Today’s Market
4:30-5:30 p.m.
Mini-Store Reception & Assortment Deals
5:15 p.m.
Cash Coupons “That Measure Up” Drawing
5:30 p.m.
Market Closes
6-9 p.m.
Customer Appreciation Event
Saturday, Sept. 14, 2013
7:30-8:30 a.m.
Breakfast and Learn: The Amazon Effect, How Online
Retailing is Changing the Home Improvement Game
8:30 a.m.
Market Opens
9:30-10:30 a.m.
Seminar: Training for Success in Today’s Market
10 a.m.
Cash Coupons “That Measure Up” Drawing
12-1 p.m.
Lunch
12:30-1:30 p.m.
Assortment of Savings Buying Event
1:30-2:30 p.m.
Seminar: Maximize Your 2014 Advertising
2:45 p.m.
Cash Coupons “That Measure Up” Drawing
3 p.m.
Market Closes
Continued on Page 22
Informative seminars
will give you the industry
insights critical to
your success.
Best of
all, there will be big
promotions on key
products and cash
giveaways to put extra
money in your pocket.
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