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2014 Best

Practices Study

Agencies

with

Revenues

Under

$1,250,000

4

Analysis of Agencies with Revenues Under $1,250,000

Key Benchmarks

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Service Staff Info

Technology

Insurance Carriers

Appendix

Average Total Revenues: $810,333

Population Density of Metropolitan AreasWhere Home Office is Located

Average

+25% Profit

+25% Growth

Less than 50,000

62.1%

42.9%

57.1%

50,000 – 250,000

10.3%

14.3%

14.3%

250,000 – 1,000,000

17.2%

28.6%

14.3%

More than 1,000,000

10.3%

14.3%

14.3%

Corporate Structure

C

17.2%

0.0%

14.3%

S

69.0%

71.4%

71.4%

Partnership

0.0%

0.0%

0.0%

LLC

10.3%

28.6%

14.3%

Sole Proprietorship

3.4%

0.0%

0.0%

Average Number of Agency Locations

(Main Offices and Branch Offices)

1.3

1.0

1.6

Total Square Footage of Office Space

2,818

2,251

1,793

# of States in which Offices are Located

1.0

1.0

1.0

Agency has an ESOP

0.0%

0.0%

0.0%

% of Stock Owned by ESOP

0.0%

0.0%

0.0%

Shareholders

Number of Shareholders (excluding ESOP)

2.2

1.7

1.0

High

13.0

Low

1.0

Ownership Percentage

% Owned by Largest Shareholder

75.5%

70.0%

91.7%

High

100.0%

Low

33.3%

Shareholder Age

Current Age of Largest Shareholder

53.0

51.2

46.0

Parent Corporation

Average

Other included Independent

Agency.

% of Agencies Owned by Another Corporation

3.7%

Description of Parent Corporation

Financial Institution

50.0%

National Broker

0.0%

Other

50.0%

Member of Group

% of Agencies Belonging to a Franchise, Cluster,

Alliance/Network or Aggregator Group

41.2%

Other included Continental Insurance Agency Alliance,

SIAA, Consolidated Agencies, ISU, Empire Spectrum

Group, Combined Agents of America, Marketsource,

TIA, Bainswest, and DCS Risk Management Group.

Profile

(of Agencies in this Study Group)