83 / 168
2014 Best
Practices Study
Agencies
with Revenues
Between
$5,000,000 and
$10,000,000
83
Analysis of Agencies with Revenues Between $5,000,000 and $10,000,000
Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Revenues
Revenue by Source
(% of Gross Revenues)
(% by Source)
Average
+25% Profit
+25% Growth
Property & Casualty
Commercial Commissions & Fees
51.5%
45.2%
48.7%
Bonds
1.4%
0.3%
0.6%
Personal Commissions
24.1%
28.4%
21.7%
Value Added Services
1.7%
5.5%
5.6%
Contingent/Bonus
7.8%
9.0%
9.1%
Total P&C
86.5%
88.4%
85.7%
Life & Health/Financial
Group Medical Commissions & Fees
8.4%
7.9%
8.9%
All Other Group Commissions & Fees
2.2%
1.9%
1.6%
Individual L&H Commissions & Fees
1.2%
1.1%
1.6%
Bonus/Overrides
0.8%
0.2%
1.0%
Total L&H/Financial
12.6%
11.2%
13.2%
Investments
0.2%
0.1%
0.1%
Miscellaneous
0.7%
0.4%
1.0%
Gross Revenues
100.0%
100.0%
100.0%
Brokerage Commission Expense
1.0%
0.0%
0.1%
Net Revenues
99.0%
100.0%
99.9%
% Total Revenue
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
0.0%
P&C
Contingent/
Bonus
P&C
VAS
Fees
P&C
Personal
Comm
& Fees
P&C
Bonds
Comm
& Fees
P&C
Commercial
Comm
& Fees
L&H
Group
Medical
Comm
& Fees
L&H
All Other
Group
Comm
& Fees
L&H
Individual
Comm
& Fees
L&H
Bonus/
Overrides
Investments Miscellaneous
Average
+25% Profit
+25% Growth