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2013 Best

Practices Study

Agencies

with Revenues

Between

$10,000,000 and

$25,000,000

135

Analysis of Agencies with Revenues Between $10,000,000 and $25,000,000

Key Benchmarks

Mgmt. Perspectives

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Service Staff Info

Technology

Insurance Carriers

Appendix

Revenues

Revenue by Source

(% of Gross Revenues)

(% by Source)

Average

+25% Profit

+25% Growth

Property & Casualty

Commercial Commissions & Fees

50.2%

55.9%

48.5%

Bonds

1.6%

1.0%

4.0%

Personal Commissions

15.1%

11.3%

20.0%

Value Added Services

1.0%

0.4%

1.4%

Contingent/Bonus

5.9%

6.8%

7.6%

Total P&C

73.9%

75.5%

81.5%

Life & Health/Financial

Group Medical Commissions & Fees

16.1%

15.9%

13.1%

All Other Group Commissions & Fees

4.9%

3.2%

2.8%

Individual L&H Commissions & Fees

2.9%

3.7%

0.7%

Bonus/Overrides

1.1%

0.8%

0.5%

Total L&H/Financial

25.0%

23.6%

17.2%

Investments

0.6%

0.7%

0.1%

Miscellaneous

0.6%

0.2%

1.2%

Gross Revenues

100.0%

100.0%

100.0%

Brokerage Commission Expense

1.6%

2.7%

0.3%

Net Revenues

98.4%

97.3%

99.7%

10.0%

20.0%

30.0%

40.0%

50.0%

60.0%

0.0%

P&C

Contingent/

Bonus

P&C

VAS

Fees

P&C

Personal

Comm

& Fees

P&C

Bonds

Comm

& Fees

P&C

Commercial

Comm

& Fees

L&H

Group

Medical

Comm

& Fees

L&H

All Other

Group

Comm

& Fees

L&H

Individual

Comm

& Fees

L&H

Bonus/

Overrides

Investments Miscellaneous

Average

+25% Profit

+25% Growth