137 / 204
2013 Best
Practices Study
Agencies
with Revenues
Between
$10,000,000 and
$25,000,000
137
Analysis of Agencies with Revenues Between $10,000,000 and $25,000,000
Key Benchmarks
Mgmt. Perspectives
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Revenue by Account Size
(as measured by Comm. & Fees – not premium)
Average
+25% Profit
+25% Growth
Commercial P&C
Greater than $25,000
% of Book
47.1%
47.8%
41.6%
# of Accounts
70.0
62.1
71.0
Total Revenue
$4,323,919
$3,978,822
$4,225,426
Revenue per Account
$61,740
$64,027
$59,513
Between $10,000 and $25,000
% of Book
18.3%
18.7%
17.2%
# of Accounts
109.0
100.7
120.3
Total Revenue
$1,680,393
$1,561,063
$1,744,270
Revenue per Account
$15,412
$15,500
$14,505
Between $5,000 and $10,000
% of Book
11.5%
12.8%
11.3%
# of Accounts
149.9
149.6
166.9
Total Revenue
$1,053,071
$1,066,028
$1,145,306
Revenue per Account
$7,023
$7,127
$6,863
Less than $5,000
% of Book
23.1%
20.7%
30.0%
# of Accounts
2,210.1
1,979.3
3,156.3
Total Revenue
$2,054,220
$1,724,335
$3,053,527
Revenue per Account
$641
$871
$436
(as measured by number of lives)
Average
+25% Profit
+25% Growth
Group L&H/Financial
Over 100 Lives
% of Book
54.3%
43.0%
38.7%
# of Accounts
34.8
21.0
17.5
Total Revenue
$1,888,244
$1,086,455
$1,136,969
Revenue per Account
$54,322
$51,736
$64,970
50 - 100 Lives
% of Book
18.2%
21.5%
19.0%
# of Accounts
38.4
29.1
30.3
Total Revenue
$631,988
$543,437
$560,101
Revenue per Account
$16,458
$18,647
$18,465
25 - 50 Lives
% of Book
10.3%
14.0%
14.5%
# of Accounts
50.3
67.9
43.0
Total Revenue
$359,563
$353,156
$427,266
Revenue per Account
$7,151
$5,204
$9,936
Under 25 Lives
% of Book
17.2%
21.6%
27.8%
# of Accounts
377.1
195.3
429.5
Total Revenue
$575,629
$545,037
$815,935
Revenue per Account
$1,526
$2,791
$1,900