2013 Best
Practices Study
Agencies
with Revenues
Between
$1,250,000 and
$2,500,000
39
Analysis of Agencies with Revenues Between $1,250,000 and $2,500,000
Key Benchmarks
Mgmt. Perspectives
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Revenues
Revenue by Source
(% of Gross Revenues)
(% by Source)
Average
+25% Profit
+25% Growth
Property & Casualty
Commercial Commissions & Fees
46.5%
44.8%
42.5%
Bonds
2.9%
0.8%
5.6%
Personal Commissions
33.4%
32.8%
31.6%
Value Added Services
0.1%
0.1%
0.0%
Contingent/Bonus
8.4%
10.5%
10.6%
Total P&C
91.2%
89.1%
90.3%
Life & Health/Financial
Group Medical Commissions & Fees
4.7%
4.8%
6.9%
All Other Group Commissions & Fees
0.5%
0.2%
0.2%
Individual L&H Commissions & Fees
2.4%
5.3%
1.8%
Bonus/Overrides
0.4%
0.1%
0.0%
Total L&H/Financial
8.0%
10.5%
9.0%
Investments
0.2%
0.2%
0.1%
Miscellaneous
0.5%
0.2%
0.6%
Gross Revenues
100.0%
100.0%
100.0%
Brokerage Commission Expense
1.2%
0.0%
3.4%
Net Revenues
98.8%
100.0%
96.6%
% Total Revenue
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
0.0%
P&C
Contingent/
Bonus
P&C
VAS
Fees
P&C
Personal
Comm
& Fees
P&C
Bonds
Comm
& Fees
P&C
Commercial
Comm
& Fees
L&H
Group
Medical
Comm
& Fees
L&H
All Other
Group
Comm
& Fees
L&H
Individual
Comm
& Fees
L&H
Bonus/
Overrides
Investments Miscellaneous
Average
+25% Profit
+25% Growth