41 / 204
2013 Best
Practices Study
Agencies
with Revenues
Between
$1,250,000 and
$2,500,000
41
Analysis of Agencies with Revenues Between $1,250,000 and $2,500,000
Key Benchmarks
Mgmt. Perspectives
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Revenue by Account Size
(as measured by Comm. & Fees – not premium)
Average
+25% Profit
+25% Growth
Commercial P&C
Greater than $25,000
% of Book
18.1%
26.1%
16.6%
# of Accounts
5.2
5.6
5.5
Total Revenue
$235,800
$231,328
$276,811
Revenue per Account
$45,286
$41,125
$50,329
Between $10,000 and $25,000
% of Book
14.1%
16.4%
10.3%
# of Accounts
11.2
10.8
9.1
Total Revenue
$156,471
$145,342
$129,050
Revenue per Account
$13,927
$13,520
$14,142
Between $5,000 and $10,000
% of Book
13.7%
14.0%
11.4%
# of Accounts
22.7
16.8
21.8
Total Revenue
$152,221
$123,841
$142,792
Revenue per Account
$6,713
$7,394
$6,565
Less than $5,000
% of Book
54.1%
43.6%
61.6%
# of Accounts
1,276.9
980.0
1,815.1
Total Revenue
$619,281
$441,520
$769,560
Revenue per Account
$485
$451
$424
(as measured by number of lives)
Average
+25% Profit
+25% Growth
Group L&H/Financial
Over 100 Lives
% of Book
21.1%
40.5%
35.6%
# of Accounts
2.7
*
*
Total Revenue
$113,523
*
*
Revenue per Account
$42,571
*
*
50 - 100 Lives
% of Book
14.8%
14.4%
10.6%
# of Accounts
3.0
2.3
2.0
Total Revenue
$39,323
$28,067
$33,033
Revenue per Account
$17,736
$10,106
$13,231
25 - 50 Lives
% of Book
16.3%
12.5%
10.9%
# of Accounts
6.6
12.0
5.3
Total Revenue
$40,487
$26,333
$27,232
Revenue per Account
$6,120
$2,194
$5,187
Under 25 Lives
% of Book
47.9%
32.6%
43.0%
# of Accounts
67.3
145.0
86.5
Total Revenue
$46,924
$34,334
$61,574
Revenue per Account
$503
$237
$705
*Insufficient Data