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INFORMS Nashville – 2016

161

3 - Reducing Carbon Emissions In Grocery Retail

Ekaterina Astashkina, INSEAD, Boulevard de Constance,

Fontainebleau, 77305, France,

ekaterina.astashkina@insead.edu

,

Elena Belavina

We build a stylized model for traditional and online grocery retail chains to

understand the drivers of the consumer and retailer carbon footprint, including

emissions that come from food waste and transportation. In our model,

consumers make endogenous choices between different channels and the

associated food-buying policies, while retailers optimally manage their inventory

replenishment. We find that, in most cases, the availability of an online retailer

reduces the emissions associated with the grocery sector in a city. We also

consider the effectiveness of alternate policy instruments including sales and

carbon taxes, and identify actions that improve the behavior of the worst

offenders.

4 - Optimizing Water Pollution Monitoring System: Regulation Policy

Guideline For Curbing Nutrient Pollution

Michael Lim, U of Illinois at Urbana-Champaign, Champaign, IL,

61820, United States,

mlim@illinois.edu

We examine regulatory guidelines of surface water quality to curb nutrient

pollution resulting from various farming activities. Specifically, we formulate an

optimization model that captures the government’s regulation decision taking

into account farmers’ moral hazard issues: determining the optimal location of

monitor stations along with optimal penalty schemes for each watershed district.

We explore the model using the Illinois State water network to ensure practical

relevance and to obtain further insights on regulation policy.

MB38

206A-MCC

Behavioral Modeling with Social Data

Invited: Social Media Analytics

Invited Session

Chair: Tauhid Zaman, MIT, 77 Mass Ave, Boston, MA, 02139,

United States,

zlisto@mit.edu

1 - Optimal Policies For Finding Users Hiding In Social Networks

Christopher Marks, MIT,

cemarks@mit.edu

During 2015 we collected data from approximately 5000 Twitter accounts

belonging to ISIS users, ISIS supporters, and other users that appeared to be

closely connected to the ISIS network. We observe that many of these users are

frequently suspended, only to immediately open new accounts from which they

continue their online activities. We present a dynamic search method for finding

new accounts belonging to previously suspended users that relies on machine

learning methods to generate model inputs. We analyze this search method in the

context of dynamic programming and provide some insights into characteristics of

an optimal search policy.

2 - Optimal Following Policies In Social Networks Using Integer

Programming And Network Centrality

Tauhid Zaman, Massachusetts Institute of Technology,

zlisto@mit.edu,

Krishnan Rajagopalan

We consider the problem of interacting with users in a social network in order to

maximize the number of followers obtained. We formulate the problem as an

integer program (IP). We then show how to dramatically speed the time needed

to solve the IP by modifying the objective using network centrality functions.

Through simulations on real social networks, we find that our modified IP can

increase the number of followers obtained versus random and pure network

centrality based policies.

3 - Bayesian Inference Of User Geolocation Using Social Media

Activity Time Series

Matthew Robert Webb, MIT, Cambridge, MA, United States,

mrwebb@mit.edu

We propose a novel Bayesian classification algorithm to determine the global

location of Muslim extremists from their social media activity based on their

unique pattern of life. The tenants of Islam require five daily prayers; but rather

than being set, prayer times are determined by the location of the Sun in relation

to the Earth’s horizon. By assuming Muslim users will not utilize social media

during prayers, we attempt to infer their longitude and latitude based on their

pattern of inactivity.

4 - The Value Of Social Media To Online Content

Michael Zhao, MIT, Cambridge, MA, United States,

mfzhao@mit.edu

, Sinan Aral

Many believe social media drives online content consumption and vice versa. The

potential of this positive feedback loop is critical to marketers, publishers,

politicians, and beyond. However, this type of relationship induces endogeneity

problems that make casual identification difficult. We overcome this challenge by

constructing a unique article-location panel dataset using proprietary data from a

large online and print media company. We employ a novel IV estimation strategy

by using location-specific weather patterns as instruments for social media sharing

thereby allowing us to identify the degree to which social media effects the

demand for online content.

MB39

207A-MCC

Panel: Future of Applied Probability

Sponsored: Applied Probability

Sponsored Session

Chair: David Goldberg, GA Institue of Technology, Atlanta, GA,

United States,

dgoldberg9@isye.gatech.edu

1 - Future Of Applied Probability

David Goldberg, GA Institue of Technology, 755 Ferst Drive,

Atlanta, GA, 30332-0205, United States,

dgoldberg9@isye.gatech.edu

An opportunity for the entire Applied Probability Community to discuss the

future of the field.

2 - Panelists

Applied Probability Community, Applied Probability Community,

INFORMS, Catonsville, MD, 21228, United States,

meetings@informs.org

MB41

207C-MCC

Advances in Quantitative Finance

Sponsored: Financial Services

Sponsored Session

Chair: Rafael Mendoza, McCombs School of Business,

University of Texas, Austin, TX, 78712, United States,

rafael.mendoza-arriaga@mccombs.utexas.edu

1 - On Latency And Volatility

Richard Sowers, University of Illinois,

r-sowers@illinois.edu

We present a simple model of the effects of latency on the properties of observed

asset prices. In our model, latency is a delay between the observed asset price and

its true, but latent fundamental price. Because of latency, the observed asset price

shadows the true but latent asset price at some deformed time away. Deformation

in a clock gives rise to fluctuations in volatility. We provide an asymptotic result

that links latency to the volatility of volatility.

2 - Energy Production & Games With Stochastic Demand

Ronnie Sircar, Princeton,

sircar@princeton.edu

The dramatic decline in oil prices, from around $110 per barrel in June 2014 to

around $30 in January 2016 highlights the importance of competition between

different energy sources. Indeed, the price drop has been primarily attributed to

OPEC’s strategic decision not to curb its oil production in the face of increased

supply of shale gas and oil in the US, coupled with reduced demand from China.

We model these phenomena as dynamic Cournot games in a stochastic demand

environment, and illustrate how traditional oil producers may react in counter-

intuitive ways in face of competition from alternative energy sources.

3 - Welfare Analysis Of Dark Pools

Krishnamurthy Iyer, Cornell University, Ithaca, NY, United States,

kriyer@cornell.edu

, Ramesh Johari, Ciamac Cyrus Moallemi

We investigate the welfare implications of operating alternative market structures

known as “dark pools” alongside a “lit” dealer market. Our setting consists of

intrinsic traders and speculators, with heterogeneous private information as to an

asset’s value, who endogenously choose between the two venues. We establish

that while the dark pool attracts relatively uninformed traders, the orders therein

experience adverse selection. Moreover, the informational segmentation created

by a dark pool leads to greater transaction costs in the lit market. From this, we

conclude that there exist reasonable parameter regimes where the introduction of

a dark pool decreases the overall welfare.

MB41