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Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Staff Service Info
Technology
Insurance Carriers
Appendix
100
Analysis of Agencies with Revenues Between $10,000,000 and $25,000,000
2012 Best
Practices Study
Agencies with
Revenues Between
$10,000,000 and
$25,000,000
Revenues
(% by Source)
Average
+25% Profit
+25% Growth
Property & Casualty
Commercial Commissions & Fees
48.6%
50.0%
40.0%
Bonds
2.0%
2.8%
0.9%
Personal Commissions
16.4%
21.5%
20.8%
Value Added Services
0.6%
0.9%
1.0%
Contingent/Bonus
6.7%
7.3%
6.4%
Total P&C
74.3%
82.5%
69.0%
Life & Health/Financial
Group Medical Commissions & Fees
14.2%
9.6%
14.0%
All Other Group Commissions & Fees
5.7%
2.9%
8.2%
Individual L&H Commissions & Fees
2.7%
2.2%
6.6%
Bonus/Overrides
1.6%
1.3%
1.0%
Total L&H/Financial
24.3%
15.9%
29.9%
Investments
0.6%
0.5%
0.5%
Miscellaneous
0.9%
1.1%
0.6%
Gross Revenues
100.0%
100.0%
100.0%
Brokerage Commission Expense
2.0%
0.8%
0.3%
Net Revenues
98.0%
99.2%
99.7%
Revenue by Source
(% of Gross Revenues)