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Analysis of Agencies with Revenues Between $5,000,000 and $10,000,000

Key Benchmarks

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Staff Service Info

Technology

Insurance Carriers

Appendix

77

2012 Best

Practices Study

Agencies with

Revenues Between

$5,000,000 and

$10,000,000

Revenue by Account Concentration

Average

+25% Profit

+25% Growth

% of Revenue Derived from:

Largest Account

4.4%

5.6%

5.8%

High

14.9%

Low

1.0%

10 Largest Accounts

14.9%

16.5%

20.8%

High

41.2%

Low

2.0%

Average

+25% Profit

+25% Growth

“Other” Group Revenue**(% from source)

Life

23.0%

30.6%

20.4%

Disability

15.0%

17.8%

18.1%

Dental & Vision

35.6%

32.5%

35.4%

Retirement/Pension

3.7%

7.3%

8.8%

Worksite/Voluntary/Supplement

5.2%

1.0%

4.5%

Long-Term Care

4.1%

1.7%

2.6%

Employee Benefits TPA

5.3%

0.6%

1.1%

All Other

8.0%

8.5%

9.0%

What the Typical Transactions Looked Like

Revenues Acquired per Transaction

Multiples of Revenue Paid

Average

$206,057

Average

1.4x

High

$450,000

High

2.0x

Low

$51,596

Low

1.0x

Acquired Revenues

% of Agencies

Acquiring

Average

Commissions

Acquired

Percentage of

Net Revenues

Acquisitions Made in Last 12 Months

14.3%

$217,919

3.1%

Revenue by Acquisition

**Excludes Group Medical

*Insufficient Data