Style Guide

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Accessibility Guidelines
For Printed Pieces
For visually-impaired readers, use oversized text in a 16-point or larger sans serif font, such
as Helvetica or Arial. (Serif vs. Sans Serif). For optimum contrast, use black ink on white
high-opacity paper.
For the Web
Provide a text equivalent for every non-text element (e.g., via “alt,” “longdesc,” or in element
content). This includes images, graphical representations of text (including symbols), and
image map regions, stand-alone audio files, audio tracks of video, and video.
For additional accessibility guidelines, visit