2015 Best
Practices Study
Agencies
with Revenues
Between
$1,250,000 and
$2,500,000
34
Analysis of Agencies with Revenues Between $1,250,000 and $2,500,000
Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Note: See page 163 for an explanation of column headings
Revenue by Account Size
(as measured by comm. & fees – not premium)
Average
Top 25% Profit
Top 25% Growth
COMMERCIAL P&C
Greater than $25,000
% of Book
16.8%
21.2%
20.9%
# of Accounts
5.1
5.2
3.5
Total Revenue
$250,325
$188,420
$246,955
Revenue per Account
$49,033
$36,468
$70,559
Between $10,000 and $25,000
% of Book
16.4%
28.6%
14.4%
# of Accounts
14.7
20.7
9.6
Total Revenue
$201,442
$254,065
$136,529
Revenue per Account
$13,748
$12,293
$14,222
Between $5,000 and $10,000
% of Book
13.3%
24.6%
13.4%
# of Accounts
24.8
36.0
18.0
Total Revenue
$163,171
$218,095
$126,846
Revenue per Account
$6,573
$6,058
$7,047
Less than $5,000
% of Book
53.5%
25.6%
51.2%
# of Accounts
1,550.6
245.7
1,043.8
Total Revenue
$657,470
$226,999
$484,470
Revenue per Account
$424
$924
$464
(as measured by number of lives)
Average
Top 25% Profit
Top 25% Growth
GROUP L&H/FINANCIAL
Over 100 Lives
% of Book
12.8%
20.0%
*
# of Accounts
2.5
3.0
*
Total Revenue
$78,614
$103,158
*
Revenue per Account
$31,446
$34,386
*
50 - 100 Lives
% of Book
12.0%
15.9%
3.4%
# of Accounts
4.6
9.5
*
Total Revenue
$19,083
*
*
Revenue per Account
$12,866
$12,952
*
25 - 50 Lives
% of Book
20.2%
22.8%
12.7%
# of Accounts
6.9
19.0
5.0
Total Revenue
$62,194
$176,190
$34,684
Revenue per Account
$9,046
$9,273
$6,937
Under 25 Lives
% of Book
55.0%
41.2%
83.9%
# of Accounts
46.5
18.5
13.0
Total Revenue
$40,786
$60,050
$36,376
Revenue per Account
$442
$377
$510
*Insufficient Data