57 / 168
2015 Best
Practices Study
Agencies
with Revenues
Between
$2,500,000 and
$5,000,000
57
Analysis of Agencies with Revenues Between $2,500,000 and $5,000,000
Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Note: See page 163 for an explanation of column headings
Revenues
Revenue by Source
(% of Gross Revenues)
(% by Source)
Average
Top 25% Profit Top 25% Growth
Property & Casualty
Commercial Commissions & Fees
51.9%
45.9%
54.4%
Bonds
1.4%
1.1%
0.9%
Personal Commissions
28.7%
34.3%
24.0%
Value Added Services
0.1%
0.1%
0.1%
Contingent/Bonus
8.8%
11.9%
9.5%
Total P&C
90.9%
93.4%
89.1%
Life & Health/Financial
Group Medical Commissions & Fees
5.6%
3.5%
6.7%
All Other Group Commissions & Fees
1.2%
0.7%
2.2%
Individual L&H Commissions & Fees
1.1%
0.9%
0.8%
Bonus/Overrides
0.2%
0.5%
0.1%
Total L&H/Financial
8.1%
5.5%
9.7%
Investments
0.5%
0.6%
0.6%
Miscellaneous
0.4%
0.5%
0.6%
GROSS REVENUES
100.0%
100.0%
100.0%
Brokerage Commission Expense
2.1%
0.0%
1.6%
NET REVENUES
97.9%
100.0%
98.4%
% Total Revenue
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
0.0%
P&C
Contingent/
Bonus
P&C
VAS
Fees
P&C
Personal
Comm
& Fees
P&C
Bonds
Comm
& Fees
P&C
Commercial
Comm
& Fees
L&H
Group
Medical
Comm
& Fees
L&H
All Other
Group
Comm
& Fees
L&H
Individual
Comm
& Fees
L&H
Bonus/
Overrides
Investments Miscellaneous
Average
Top 25% Profit
Top 25% Growth