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2015 Best

Practices Study

Agencies

with Revenues

Between

$2,500,000 and

$5,000,000

60

Analysis of Agencies with Revenues Between $2,500,000 and $5,000,000

Key Benchmarks

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Service Staff Info

Technology

Insurance Carriers

Appendix

Note: See page 163 for an explanation of column headings

Revenue by Account Size

(as measured by comm. & fees – not premium)

Average

Top 25% Profit

Top 25% Growth

COMMERCIAL P&C

Greater than $25,000

% of Book

25.1%

20.1%

33.2%

# of Accounts

12.3

9.3

16.5

Total Revenue

$635,885

$463,112

$873,191

Revenue per Account

$51,688

$49,797

$52,921

Between $10,000 and $25,000

% of Book

15.3%

11.6%

14.2%

# of Accounts

23.6

16.9

20.1

Total Revenue

$368,896

$266,910

$373,943

Revenue per Account

$15,646

$15,794

$18,604

Between $5,000 and $10,000

% of Book

13.1%

8.7%

11.7%

# of Accounts

46.4

30.6

43.6

Total Revenue

$316,352

$200,040

$306,401

Revenue per Account

$6,818

$6,537

$7,028

Less than $5,000

% of Book

46.5%

59.7%

40.9%

# of Accounts

2,064.2

3,141.7

2,021.2

Total Revenue

$1,124,028

$1,377,909

$1,076,187

Revenue per Account

$545

$439

$532

(as measured by number of lives)

Average

Top 25% Profit

Top 25% Growth

GROUP L&H/FINANCIAL

Over 100 Lives

% of Book

33.4%

44.6%

31.1%

# of Accounts

4.9

3.3

4.6

Total Revenue

$209,323

$105,556

$330,905

Revenue per Account

$43,159

$32,479

$71,936

50 - 100 Lives

% of Book

18.0%

14.7%

18.0%

# of Accounts

8.1

11.0

9.8

Total Revenue

$98,081

$27,853

$159,387

Revenue per Account

$12,063

$2,532

$16,209

25 - 50 Lives

% of Book

16.4%

8.2%

21.1%

# of Accounts

16.1

5.0

44.5

Total Revenue

$82,200

$15,464

$186,934

Revenue per Account

$4,964

$3,093

$4,201

Under 25 Lives

% of Book

32.3%

32.5%

29.7%

# of Accounts

175.6

215.4

309.4

Total Revenue

$126,584

$38,469

$197,484

Revenue per Account

$741

$191

$638