2015 Best
Practices Study
Agencies
with Revenues
Between
$2,500,000 and
$5,000,000
60
Analysis of Agencies with Revenues Between $2,500,000 and $5,000,000
Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Note: See page 163 for an explanation of column headings
Revenue by Account Size
(as measured by comm. & fees – not premium)
Average
Top 25% Profit
Top 25% Growth
COMMERCIAL P&C
Greater than $25,000
% of Book
25.1%
20.1%
33.2%
# of Accounts
12.3
9.3
16.5
Total Revenue
$635,885
$463,112
$873,191
Revenue per Account
$51,688
$49,797
$52,921
Between $10,000 and $25,000
% of Book
15.3%
11.6%
14.2%
# of Accounts
23.6
16.9
20.1
Total Revenue
$368,896
$266,910
$373,943
Revenue per Account
$15,646
$15,794
$18,604
Between $5,000 and $10,000
% of Book
13.1%
8.7%
11.7%
# of Accounts
46.4
30.6
43.6
Total Revenue
$316,352
$200,040
$306,401
Revenue per Account
$6,818
$6,537
$7,028
Less than $5,000
% of Book
46.5%
59.7%
40.9%
# of Accounts
2,064.2
3,141.7
2,021.2
Total Revenue
$1,124,028
$1,377,909
$1,076,187
Revenue per Account
$545
$439
$532
(as measured by number of lives)
Average
Top 25% Profit
Top 25% Growth
GROUP L&H/FINANCIAL
Over 100 Lives
% of Book
33.4%
44.6%
31.1%
# of Accounts
4.9
3.3
4.6
Total Revenue
$209,323
$105,556
$330,905
Revenue per Account
$43,159
$32,479
$71,936
50 - 100 Lives
% of Book
18.0%
14.7%
18.0%
# of Accounts
8.1
11.0
9.8
Total Revenue
$98,081
$27,853
$159,387
Revenue per Account
$12,063
$2,532
$16,209
25 - 50 Lives
% of Book
16.4%
8.2%
21.1%
# of Accounts
16.1
5.0
44.5
Total Revenue
$82,200
$15,464
$186,934
Revenue per Account
$4,964
$3,093
$4,201
Under 25 Lives
% of Book
32.3%
32.5%
29.7%
# of Accounts
175.6
215.4
309.4
Total Revenue
$126,584
$38,469
$197,484
Revenue per Account
$741
$191
$638