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2015 Best

Practices Study

Agencies

with Revenues

Between

$5,000,000 and

$10,000,000

83

Analysis of Agencies with Revenues Between $5,000,000 and $10,000,000

Key Benchmarks

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Service Staff Info

Technology

Insurance Carriers

Appendix

Note: See page 163 for an explanation of column headings

Revenues

Revenue by Source

(% of Gross Revenues)

(% by Source)

Average

Top 25% Profit Top 25% Growth

Property & Casualty

Commercial Commissions & Fees

49.2%

41.9%

57.5%

Bonds

1.5%

0.7%

1.2%

Personal Commissions

23.9%

28.4%

14.1%

Value Added Services

1.8%

6.5%

0.7%

Contingent/Bonus

9.1%

7.0%

10.7%

Total P&C

85.4%

84.4%

84.2%

Life & Health/Financial

Group Medical Commissions & Fees

9.0%

8.8%

9.6%

All Other Group Commissions & Fees

2.7%

3.8%

4.0%

Individual L&H Commissions & Fees

1.2%

1.4%

1.4%

Bonus/Overrides

0.6%

1.0%

0.6%

Total L&H/Financial

13.5%

14.9%

15.5%

Investments

0.3%

0.2%

0.2%

Miscellaneous

0.8%

0.4%

0.0%

GROSS REVENUES

100.0%

100.0%

100.0%

Brokerage Commission Expense

0.8%

0.0%

0.3%

NET REVENUES

99.2%

100.0%

99.7%

% Total Revenue

10.0%

20.0%

30.0%

40.0%

50.0%

60.0%

0.0%

P&C

Contingent/

Bonus

P&C

VAS

Fees

P&C

Personal

Comm

& Fees

P&C

Bonds

Comm

& Fees

P&C

Commercial

Comm

& Fees

L&H

Group

Medical

Comm

& Fees

L&H

All Other

Group

Comm

& Fees

L&H

Individual

Comm

& Fees

L&H

Bonus/

Overrides

Investments Miscellaneous

Average

Top 25% Profit

Top 25% Growth