38 / 191
2010 Best
Practices Study
Agencies
with Revenues
Between
$1,250,000 and
$2,500,000
38
Analysis of Agencies with Revenues Between $1,250,000 and $2,500,000
Mgmt. Perspectives
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Staff Service Info
Technology
Insurance Carriers
Appendix
Revenue by Account Size
(as measured by Comm. & Fees – not premium)
Average
+25% Profit
+25% Growth
Commercial P&C
Total Commissions & Fees in Book
$1,177,220
$1,070,654
$1,002,036
Greater than $25,000
% of Book
24.1%
22.8%
23.2%
# of Accounts
8.9
11.1
17.6
Total Revenue
$339,769
$271,398
$324,854
Revenue per Account
$38,320
$24,426
$18,458
Between $10,000 and $25,000
% of Book
16.9%
16.8%
16.2%
# of Accounts
20.4
18.5
46.9
Total Revenue
$199,324
$179,521
$162,499
Revenue per Account
$9,763
$9,704
$3,468
Between $5,000 and $10,000
% of Book
16.3%
13.4%
21.3%
# of Accounts
38.8
27.4
87.9
Total Revenue
$191,846
$143,437
$213,616
Revenue per Account
$4,947
$5,235
$2,431
Less than $5,000
% of Book
42.7%
47.0%
39.3%
# of Accounts
1,195.5
1,111.1
649.4
Total Revenue
$502,909
$503,437
$393,883
Revenue per Account
$421
$453
$607
(as measured by Comm. & Fees – not premium)
Average
+25% Profit
+25% Growth
Group L&H/Financial
Total Commissions & Fees in Book
$214,568
$167,116
$147,337
Greater than $25,000
% of Book
28.9%
31.3%
43.1%
# of Accounts
2.5
2.0
1.0
Total Revenue
$109,806
$87,264
$127,135
Revenue per Account
$43,257
$43,632
$127,135
Between $10,000 and $25,000
% of Book
17.3%
10.7%
15.9%
# of Accounts
4.7
3.7
3.0
Total Revenue
$56,865
$29,933
$46,940
Revenue per Account
$12,185
$8,164
$15,647
Between $5,000 and $10,000
% of Book
17.0%
13.9%
5.8%
# of Accounts
7.7
4.5
2.5
Total Revenue
$49,401
$29,088
$17,136
Revenue per Account
$6,411
$6,464
$6,854
Less than $5,000
% of Book
36.8%
44.0%
35.1%
# of Accounts
210.0
35.5
116.3
Total Revenue
$86,418
$91,909
$68,976
Revenue per Account
$412
$2,589
$593