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INFORMS Philadelphia – 2015

155

MA31

31-Room 408, Marriott

Retail Analytics

Sponsor: Data Mining

Sponsored Session

Chair: Matthew Lanham, Doctoral Candidate, Virginia Tech, Dept of

Business Information Technology, Blacksburg, VA, 24061, United States

of America,

malanham@gmail.com

1 - Assortment Planning for Consumers Learning their Tastes

Canan Ulu, Assistant Professor, Georgetown University,

McDonough School of Business, Washington, DC, 20057,

United States of America,

Canan.Ulu@georgetown.edu,

Dorothee Honhon

We study a firm that offers novel products to consumers who do not have set

preferences. Consumers try different products to learn which product suits their

tastes better.

2 - Optimal Stocking Decisions in a Multi-channel Retail Environment

Nevin Mutlu, PhD Candidate, Virginia Tech, Department of

Industrial and Systems Eng, Blacksburg, VA, 24061, United States

of America,

nmutlu@vt.edu

, Ebru Bish, Erick Wikum

As traditional brick-and-mortar retailers are expanding their sales channels to

online and mobile channels, consumer adoption rates of these emerging channels

is increasing over time. We develop a novel, dynamic demand model, and

integrate it within an optimization model to understand the implications of this

dynamic environment on the retailers’ optimal stocking decisions considering

different products and different market settings.

3 - Inventory Mirroring in a Heterogeneous Network

Zhiwei (Tony) Qin, Staff Data Scientist, Walmart Labs,

850 Cherry Ave, San Bruno, CA, 94066, United States of

America,

TQin@walmartlabs.com

Inventory mirroring determines how many fulfillment centers (FC) and where

each stock-keeping unit (SKU) should be stocked. Optimizing inventory mirroring

is necessary when the FCs have SKU count limits. We propose an approximate

inventory mirroring algorithm for a heterogeneous network, where the

fulfillment centers (FC) have different capacities and SKU type eligibilities. We

present analysis results of the output to validate the effectiveness of algorithm.

4 - Parameter Estimation Procedures for a Hierarchical Assortment

Planning Decision

Matthew Lanham, Doctoral Candidate, Virginia Tech, Dept of

Business Information Technology, Blacksburg, VA, 24061, United

States of America,

malanham@gmail.com

, Ralph Badinelli

Estimating a consumer’s propensity to purchase a product as well as their

substitution behavior are critical parameters to a retailer’s assortment decision.

We investigate the methodologies used to understand consumer demand,

substitution behavior, and formulate a novel approach that could be used

strategically in a hierarchical assortment planning decision model.

MA32

32-Room 409, Marriott

George B. Dantzig Dissertation

Cluster: George B. Dantzig Dissertation

Invited Session

Chair: Nils Rudi, INSEAD, 1 Ayer Rajah Avenue, Singapore, 138676,

Singapore,

nils.rudi@insead.edu

1 - Robust Optimal Control for Medical Treatment Decisions

Yuanhui Zhang, NC State, Raleigh, NC, United States of America,

yuanhui.zhang@gmail.com

In this dissertation, we develop a new data-driven robust stochastic optimization

model for optimizing medical treatment decisions. We present computationally

efficient methods for solving this model and theoretical analysis of the optimal

policies. We illustrate the application of this model for optimizing treatment

decisions for patients with type 2 diabetes and show that robust optimal policies

could potentially provide guidance for clinicians and policy makers to make

treatment decisions.

2 - Integrated Allocation and Utilization of Airport Capacity to

Mitigate Air Traffic Congestion

Alexandre Jacquillat, PhD Candidate, Massachusetts Institute of

Technology, 77 Massachusetts Avenue, Building E40-240,

Cambridge, MA, 02116, United States of America,

alexandre.jacquillat@gmail.com

This thesis jointly optimizes airport operating procedures at the tactical level and

flight scheduling interventions at the strategic level for congestion mitigation. It

relies on an original modeling architecture that integrates an Integer

Programming scheduling model, a Dynamic Programming operational model and

a Stochastic Queuing Model of congestion. Results suggest that operating

enhancements and limited, targeted scheduling adjustments can significantly

reduce delays at busy airports.

3 - Design and Analysis of Matching and Auction Markets

Daniela Saban, Stanford University, 655 Knight Way, Stanford,

CA, United States of America,

dsaban@stanford.edu

Auctions and matching mechanisms have become an increasingly important tool

for planners to allocate scarce resources among competing individuals or firms.

This thesis addresses several questions that arise when designing and analyzing

such markets. For example, we design auctions to construct catalogs of goods for

government use, and matching mechanisms that can potentially be used to

handle appeals in the public school assignments of thousands of incoming high

school students.

MA33

33-Room 410, Marriott

Policymaking in Public Health

Sponsor: Health Applications

Sponsored Session

Chair: Ben Johnson, Georgia Institute of Technology North Av, Atlanta,

GA, 30332, United States of America,

benjohnson@gatech.edu

1 - HIV and STIS Among Young MSM and the Operational Issues of

Expanding Testing

Benjamin Armbruster, Northwestern University, 2514 Sheridan

Rd, Evanston, IL, United States of America,

armbrusterb@gmail.com

We discuss the health policy conclusions one can draw from a detailed and

validated agent-based network simulation model of HIV, gonorrhea, and

chlamydia spread among young men who have sex with men (YMSM) in

Chicago. We focus on racial disparities and the operational issues of expanding

HIV and STI testing such as combined testing, cost-effectiveness, roll-out speed,

and uptake behavior.

2 - Data Driven Approach to Bundled Payments

Margret Bjarnadottir, Assistant Professor of Management Science

and Statistics, Robert H. Smith School of Business, University of

Maryland, 4324 Van Munching Hall, College Park, MD, 20742,

United States of America,

margret@rhsmith.umd.edu

,

Wenchang Zhang, Ruben Proano, David Anderson,

Renata Konrad

Healthcare reimbursement is at the forefront of healthcare reform debates.

Bundled payments reimburse a single amount for an episode of care and have

been proposed as a practical and promising reimbursement alternative to the

current fee-for-service system. In this talk we investigate data driven methods to

automatically define sets of services constituting episode of care.

3 - Improving the Equity of Access to Primary Care

Mike Carter, University of Toronto, Mechanical & Industrial

Engineering, 5 King’s College Rd., Toronto, ON, M5S 3G8,

Canada,

mike.carter@utoronto.ca

, Anna Graber, Vedat Verter

Many countries experience disparities in the distribution of health professionals.

There is evidence that trainees from a rural background are more likely to choose

to practice in rural areas. Our proposed optimization model incorporates interests

of two main stakeholders in the system, namely the regulator and the health

professionals, and provides the optimal training locations and required

background of trainees in each location.

4 - Evaluating Policy and Network Interventions to Improve Dental

Accessibility and Availability for Children

Ben Johnson, Georgia Institute of Technology, Georgia Institute

of Technology North Av, Atlanta, GA, 30332, United States of

America,

benjohnson@gatech.edu

, Nicoleta Serban, Paul Griffin,

Susan Griffin

We develop an intervention optimization model to match supply and need for

pediatric dental care in Georgia under different dental care policies and provider

networks. The model is used to assess the trade-off between efficiency

(expenditure) and equity (systematic variations in accessibility and availability)

under different policies for managing decision making and outcomes. Network

and policy interventions are then determined to provide optimal improvements in

dental access.

MA33