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INFORMS Philadelphia – 2015

197

3 - A Competitive Dynamics Approach to Supply Chain Management:

Competitive Action and Performance

Xinyi Ren, PhD Student, University of Maryland, 3330 Van

Munching Hall, College Park, MD, 20742, United States of

America,

xinyi.ren@rhsmith.umd.edu,

Christian Hofer,

Curtis Grimm, David Cantor

This study investigates how the actions of supplier and manufacturer (focal firm)

dyads impact focal firm’s performance. Grounded in competitive dynamics and

the relational view, theory will be developed regarding actions and performance.

A panel dataset will be built combining data from FACTSET, Compustat and

LexisNexis. This paper will contribute to both the competitive dynamics literature

and relational view by studying competitive actions in a supply chain context.

MB74

74-Room 204A, CC

Sustainable Operations in the Manufacturing Industry

Sponsor: Quality, Statistics and Reliability

Sponsored Session

Chair: Wilkistar Otieno, Assistant Professor, University of Wisconsin-

Milwaukee, 3200 N Cramer St, Milwaukee, WI, 53209,

United States of America,

otieno@uwm.edu

1 - Inventory Optimization in a Three Echelon Closed Loop Supply

Chain with Stochastic Quality in Return

Sajjad Farahani, PhD Student, University of Wisconsin-

Milwuakee, 4046 N Wilson Dr Apt2, Milwaukee, WI, 53211,

United States of America,

farahani@uwm.edu

, Farshid Zandi,

Wilkistar Otieno

We considered three echelon closed loop supply chain in which returned product

arrive to the re-manufacturing system with different quality level inspect to

estimate needed time to re-manufacture as a new

product.We

proposed an

analytical queuing models with the time value of money consideration to

optimize inventory level of two warehouses and the admission decision, which

decides on the acceptance of returned products based on quality and processing

time.

2 - A Simulation Based Model for Performance Evaluation of Control

Drive Remanufacture

Thomas Omwando, Graduate Student, University of

Wisconsin_Milwaukee, 3200 N Cramer St. EMS 503, Milwaukee,

WI, 53211, United States of America,

tomwando@uwm.edu

,

Wilkistar Otieno

Process complexities and uncertainties in product remanufacture affect system

performance. In this study a discrete event simulation approach is employed to

model process performance with the objective of improving system performance.

A case study of two product families in control drive remanufacture is used to

illustrate the applicability of the model. A sensitivity analysis is carried out to

assess the effect of changes in various decision variables on the overall system

performance.

3 - Warranty Analysis of Remanufactured Electrical Products

Yuxi Liu, Graduate Student, University of Wisconsin-Milwuakee,

3438 N Oakland Ave #302, Milwaukee, WI, 53211,

United States of America,

yuxiliu@uwm.edu

, Wilkistar Otieno

This study considers a remanufactured electrical product under warranty.

Warranty is key ensuring a good manufacturer-consumer relationship.

Manufacturers hope to minimize warranty costs while consumers believe

warranty promises product quality. This paper presents an optimal warranty

period from the perspective of a manufacturer to maximize the total expected

profits, while sustained consumer relation. We use data from a local company

with a global supply chain to provide a numerical example.

MB75

75-Room 204B, CC

Managing Search and Problem Solving in

Innovation Settings

Cluster: New Product Development

Invited Session

Chair: Sezer Ülkü Associate Professor, Georgetown University

McDonough School of Business, 545 Hariri Building, 37 & O Streets,

Washington, DC, 20057, United States of America,

su8@georgetown.edu

1 - When to Leave the Building? Search and Pivoting in a Lean

Startup

Onesun Steve Yoo, University College London, Gower Street,

London, WC1E 6BT, United Kingdom,

o.yoo@ucl.ac.uk

, Kenan

Arifoglu, Tingliang Huang

An early stage entrepreneurial firm with a new product concept must maximize

the chance of successful product launch. To avoid developing an unwanted

product, practitioners suggest a lean approach to development, i.e., a firm should

iteratively launch an unfinished product to learn what the consumers want and

to alter the final product goal whenever necessary. We formalize this approach via

the Bayesian learning framework, and investigate the optimal development

strategy.

2 - How (and When) to Encourage Cooperation Across Projects

Fabian Sting, Erasmus University Rotterdam, Rotterdam School

of Management, 3000 DR Rotterdam, Netherlands

fsting@rsm.nl

, Pascale Crama, Yaozhong Wu

Inspired by an innovative practice, we model a Project Management system that

incorporates and shapes cooperative problem solving. Help is at the core of this

system, in which project managers may ask for and provide help. We find that

companies should take a nuanced approach when designing help exchange and

time-based incentives.

3 - Search under Constraints - An Experimental Study

Sezer Ülkü, Associate Professor, Georgetown University

McDonough School of Business, 545 Hariri Building, 37 & O

Streets, Washington, DC, 20057, United States of America,

su8@georgetown.edu

In contexts of innovation, slack resources are required due to the many

unknowns. At the same time, according to some, “necessity is the mother of

invention”, and resource constraints might improve innovative performance.

Through a series of experiments, we examine how constraints influence search

strategies, and the ultimate performance.

MB76

76-Room 204C, CC

Simulation Optimization and Input Uncertainty

Sponsor: Simulation

Sponsored Session

Chair: Enlu Zhou, Assistant Professor, Georgia Institute of Technology,

755 Ferst Drive, NW, Atlanta, GA, United States of America,

enlu.zhou@isye.gatech.edu

1 - Insights on Ranking and Selection when there is Input Uncertainty

Barry Nelson, Walter P. Murphy Professor, Northwestern

University, Dept. of IEMS, 2145 Sheridan Road, C210, Evanston,

IL, 60208, United States of America,

nelsonb@northwestern.edu

,

Eunhye Song

We examine the impact of input uncertainty (inaccuracies in the stochastic input

models that have been estimated from real-world data) on the simplest form of

simulation optimization: ranking and selection among a finite number of

alternatives. We show that the conclusions from the optimization must be altered,

establish the limits of what can be attained by increased simulation effort alone,

and suggest alternative ways to attack the problem that lead to interpretable

conclusions.

MB76