135 / 168
2014 Best
Practices Study
Agencies
with
Revenues
Over
$25,000,000
135
Analysis of Agencies with Revenues Over $25,000,000
Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Revenues
Revenue by Source
(% of Gross Revenues)
(% by Source)
Average
+25% Profit
+25% Growth
Property & Casualty
Commercial Commissions & Fees
52.8%
59.1%
40.5%
Bonds
3.5%
4.2%
2.7%
Personal Commissions
6.7%
4.0%
11.1%
Value Added Services
1.9%
1.2%
2.3%
Contingent/Bonus
5.6%
6.0%
6.4%
Total P&C
70.4%
74.6%
63.0%
Life & Health/Financial
Group Medical Commissions & Fees
19.4%
17.7%
21.7%
All Other Group Commissions & Fees
5.9%
4.0%
8.6%
Individual L&H Commissions & Fees
1.2%
1.4%
1.9%
Bonus/Overrides
1.7%
1.6%
2.7%
Total L&H/Financial
28.2%
24.7%
35.0%
Investments
0.5%
0.1%
0.8%
Miscellaneous
0.8%
0.6%
1.3%
Gross Revenues
100.0%
100.0%
100.0%
Brokerage Commission Expense
2.4%
2.0%
3.1%
Net Revenues
97.6%
98.0%
96.9%
% Total Revenue
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
0.0%
P&C
Contingent/
Bonus
P&C
VAS
Fees
P&C
Personal
Comm
& Fees
P&C
Bonds
Comm
& Fees
P&C
Commercial
Comm
& Fees
L&H
Group
Medical
Comm
& Fees
L&H
All Other
Group
Comm
& Fees
L&H
Individual
Comm
& Fees
L&H
Bonus/
Overrides
Investments Miscellaneous
Average
+25% Profit
+25% Growth